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6 Results
    Customer Journey Strategies Build Business Value and Foster Innovation
    ArticleCustomer Journey Strategies Build Business Value and Foster Innovation
    Published: August 2017
    Businesses spend a lot of money on marketing and advertising with the goal of driving sales, revenues,...
    Article
    Beacon Update: Has Micro Geo-Targeting Become a Reality?
    ArticleBeacon Update: Has Micro Geo-Targeting Become a Reality?
    Published: September 2017
    When Apple first introduced iBeacons (later just called beacons) in 2013, these small short range...
    Article
    U.S. Cruise and Packaged Travel
    ReportU.S. Cruise and Packaged Travel
    Published: March 2018
    The cruise and packaged travel segments are entirely leisure-driven, and remain the two key segments...
    Report
    No-Vacation Nation: Understanding Americans Who Don’t Travel for Leisure
    ArticleNo-Vacation Nation: Understanding Americans Who Don’t Travel for Leisure
    Published: July 2017
    While travel and tourism rank on a par with other spending categories, not all Americans put leisure...
    Article
    Travel Advertising in U.S. and Europe: Industry Sizing and Trends
    ReportTravel Advertising in U.S. and Europe: Industry Sizing and Trends
    Published: November 2018
    Technology has driven massive shifts in consumer travel behavior. Travelers now dream of, research,...
    Report
    Blockchain Update: How and Why Blockchain Can Transform the Travel Industry
    ArticleBlockchain Update: How and Why Blockchain Can Transform the Travel Industry
    Published: July 2017
    Blockchain, the underlying technology behind cryptocurrencies such as Bitcoin, has moved from an...
    Article