Destination Selection Trends Among Australian Travelers

Destination Selection Trends Among Australian Travelers Published June 2019 Analyst: Mark Blutstein

 

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Australian travelers only take a few leisure trips a year, but travel is rarely far from their minds. Mobile devices mean that information is always at their fingertips, and travelers are eating it up. Twenty-three percent of Australian destination selectors say they actively research new trips at least once a month; destinations and travel marketers need to consistently entice travelers to remain top of mind.

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