Following a drop in 2016, the incidence of leisure travel among U.S. adults climbed in 2017. More than seven in 10 Americans took at least one leisure trip in 2017, with notable increases among lower- and middle-income earners. Conversely, average annual travel spend and trip frequency declined slightly.
Based on a detailed survey of leisure travelers, this updated collection of reports provides a range of data and analysis on key aspects of the U.S. consumer travel market. Specific reports focus on: inspiration and destination selection; the shopping and booking experience; travel incidence, duration and trip spend; major travel segment consumption; key characteristics of family travel and more.
Individual reports in this series include: