This report, based on a comprehensive survey of leisure travelers in the U.S., explores consumers' trip-planning and purchasing behavior, and their attitudes toward mountain and ski travel in 2026 and beyond. It examines how travelers research, choose and book winter sports trips, including the roles of destination, spend and snow-condition uncertainty in shaping future travel behavior.

Analyst: Madeline ListTopic: Technology InnovationSegments: Air, Hotels & Lodging, Online Travel Agencies, Traditional Agencies & TMCsRegion: EuropeResearch Type: Report

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This publication provides access to critical, top-level takeaways for the India travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Coney DongreTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: Asia PacificResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the China travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Gary BowermanTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: Asia PacificResearch Type: Report

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This research carveout examines how digital identity could reshape the European travel journey, from airport processing and hotel check-in to payments and cross-border verification. Based on Phocuswright consumer research in the U.K., France and Germany, it explores awareness of the EU Digital Identity Wallet, adoption intent, trust in national and EU identity systems and traveler comfort with identity-related data sharing.

Analyst: Alicia SchmidTopic: Technology InnovationSegments: Air, Hotels & Lodging, Online Travel Agencies, Traditional Agencies & TMCsRegion: EuropeResearch Type: Article

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This publication provides access to critical, top-level takeaways of the Australia-New Zealand travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Peter O'ConnorTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Tours & PackagesRegion: Asia PacificResearch Type: Report

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This online travel tracker explores how independent travel is evolving across Asia, from changing traveler behavior and digital discovery to the growing role of MSMEs, supplier-direct channels and OTAs. It also examines how social media, AI and new distribution models are reshaping visibility, booking and competition for Asia’s indie travel businesses.

Analyst: Web in TravelTopics: Market Overview & Sizing, Consumer Trends, Destination & Activities Marketing, Technology InnovationSegments: Air, Hotels & Lodging, Online Travel Agencies, Tours & PackagesRegion: Asia PacificResearch Type: Report

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This report provides a comprehensive view of the global short-term rental market, including market sizing and forecasts by region and distribution channel, along with analysis of the regulatory, platform and demand shifts reshaping the sector.

Analysts: Stan Pawlow, Michael ColettaTopic: Market Overview & SizingSegments: Hotels & Lodging, Online Travel AgenciesRegions: Asia Pacific, Europe, Latin America, Middle East & Africa, U.S. & CanadaResearch Type: Report

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This report examines how travelers choose to book tours, activities and attractions. It explores consumer behavior, booking channels and the sector’s uneven shift online as experiences become a more important part of the travel journey.

Analysts: Madeline List, ArivalTopics: Market Overview & Sizing, Consumer Trends, Destination & Activities MarketingSegment: Tours & PackagesRegions: Asia Pacific, Europe, Latin America, Middle East & Africa, U.S. & CanadaResearch Type: Report

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This publication provides access to critical, top-level takeaways of the U.S. cruise market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analysts: Marilyn Macallair, Michael ColettaTopic: Market Overview & SizingSegment: CruiseRegion: U.S. & CanadaResearch Type: Report

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This report provides top-level takeaways on the U.S. online travel agency market, including market sizing and projections, distribution trends, competitive dynamics and the role of AI, B2B expansion and packaging in shaping OTA growth. It also highlights how consumer caution, supplier-direct competition and evolving booking behavior are influencing the sector’s outlook.

Analyst: Lorraine SileoTopic: Market Overview & SizingSegments: Air, Hotels & Lodging, Online Travel AgenciesRegion: U.S. & CanadaResearch Type: Report

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