Ms. Rauch first encountered Phocuswright at a conference at Beijing, two years into her five working in China, and officially joined the team shortly after returning to the U.S. in 2012. She's an expert in market sizing for APAC and the U.S., in addition to a wide range of topics. Maggie has also spoken at conferences from the U.S. to Hong Kong and Singapore. She speaks Mandarin and spends months each year re-immersing herself in the fast-changing Chinese market.
A graduate of the magazine program at Northwestern University's Medill School of Journalism, Maggie's introduction to the travel business came over several years working as a travel trade editor in New York. Among her hobbies is coaching youth sports (basketball, swimming and water polo) both in Brooklyn and her second home in Southwest China.

India Online Travel Overview Ninth Edition
Category: Market Overview & Sizing Published: July 2016 Analysts: Chetan Kapoor, Coney Dongre, Deepak Jain, Maggie Rauch US $995Strong economic, air market performance propel the Indian travel market to new heights. As India’s economy grows and consumption increases, more people are spending their discretionary income on...

The U.S. Car Rental Market: Business as Usual or Poised for Disruption?
Category: Consumer Trends Published: July 2016 Analysts: Robert Lovitt, Douglas Quinby, Maggie Rauch US $695Travel industry segments don’t come much more consolidated than car rental; in the U.S., three parent companies account for 95% of U.S. car rental revenue. Yet this mature market – large and slow-moving...

China Unbounded: The Rapid Rise of China’s Outbound Millions (Chinese)
Category: Consumer Trends Published: July 2016 Analysts: Maggie Rauch, Ershan Wang, Mark Blutstein, Bing Liu, Douglas Quinby US $895This publication is the Chinese language version of Phocuswright's China Unbounded: The Rapid Rise of China's Outbound Millions....

Presentation: China Unbounded
Category: Consumer Trends Published: June 2016 Analysts: Maggie RauchDownload the presentation deck and audio recording of the May 23, 2016 webinar - sponsored by InterGlobe Technologies - to understand how to influence the exploding influx of Chinese travelers into...

China Unbounded: The Rapid Rise of China’s Outbound Millions
Category: Consumer Trends Published: April 2016 Analysts: Maggie Rauch, Mark Blutstein, Bing Liu, Douglas Quinby US $895While Chinese travelers are an emerging force, many are still new to air travel and the idea of traveling overseas. But with increased prosperity and easing travel restrictions, they are making up for...