Analyst Maggie Rauch

Maggie Rauch

Senior AnalystMaggie Rauch

New York, New York United States

Ms. Rauch first encountered Phocuswright at a conference at Beijing, two years into her five working in China, and officially joined the team shortly after returning to the U.S. in 2012. She's an expert in market sizing for APAC and the U.S., in addition to a wide range of topics. Maggie has also spoken at conferences from the U.S. to Hong Kong and Singapore. She speaks Mandarin and spends months each year re-immersing herself in the fast-changing Chinese market. 

A graduate of the magazine program at Northwestern University's Medill School of Journalism, Maggie's introduction to the travel business came over several years working as a travel trade editor in New York. Among her hobbies is coaching youth sports (basketball, swimming and water polo) both in Brooklyn and her second home in Southwest China. 

Travel Research From Maggie Rauch

U.S. Online Travel Overview Fourteenth Edition Market Sheet

U.S. Online Travel Overview Fourteenth Edition Market Sheet

Category: Market Overview & Sizing Published: January 2015 Analysts: Deepak Jain, Maggie Rauch

The 2008-2009 global financial crisis contributed to a conservative approach to spending for many Americans that has taken its toll on travel. However, those days are slipping further into the travel...

U.S. Online Travel Overview  Fourteenth Edition: Airlines

U.S. Online Travel Overview Fourteenth Edition: Airlines

Category: Market Overview & Sizing Published: December 2014 Analysts: Maggie Rauch US $1,250

Capacity control, continued consolidation and corporate travel – all have benefited the U.S. airline industry in 2013 and 2014, supporting sustained, albeit modest growth. Airline revenue grew in 2013...

U.S. Online Travel Overview Fourteenth Edition

Category: Market Overview & Sizing Published: December 2014 Analysts: Maggie Rauch, Robert Cole, Douglas Quinby, Lorraine Sileo US $2,495

The 2008-2009 global financial crisis contributed to a conservative approach to spending for many Americans that has taken its toll on travel. However, those days are slipping further into the travel...

Asia Pacific Online Travel Overview Seventh Edition: Online Travel Agencies

Asia Pacific Online Travel Overview Seventh Edition: Online Travel Agencies

Category: Market Overview & Sizing Published: September 2014 Analysts: Chetan Kapoor, Deepak Jain, Maggie Rauch US $995

Online travel agencies (OTAs) are at the heart of rapid change across the Asia Pacific (APAC) travel market. From continued product diversification and the desktop-to-mobile shift, to IPOs and...

Australia & New Zealand Online Travel Overview Seventh Edition

Australia & New Zealand Online Travel Overview Seventh Edition

Category: Market Overview & Sizing Published: September 2014 Analysts: Chetan Kapoor, Deepak Jain, Maggie Rauch US $995

Due in part to foreign exchange variations and a sluggish economy, the Australia-New Zealand travel market suffered a mild setback in 2013. However, the online market is mounting a notable comeback in...

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