This publication provides access to critical, top-level takeaways of for the Scandinavia (Denmark, Norway, Sweden) travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Ralph MertenTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Short-Term RentalRegion: EuropeResearch Type: Report

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The New Age(nts) Trend Series is a series of online conversations hosted by Phocuswright exploring the impact of generative AI (GenAI) and autonomous agents on the travel industry. Five online events are taking place from March through September of 2025 which align with the five trends outlined in the report Travel Innovation and Technology Trends 2025.The second event focused on the impact on how travel companies will operate going forward. This analysis briefly covers the most important takeaways from the discussion and subsequent audience questions for Phocuswright subscribers.

Analyst: Michael ColettaTopic: Technology InnovationSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Traditional Agencies & TMCsRegions: Asia Pacific, Europe, U.S. & CanadaResearch Type: Article

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Phocuswright’s Global Short-Term Rentals 2025 presents market sizing and projections for the global short-term rental (STR) market by region and distribution channel.

Analysts: Stan Pawlow, Michael ColettaTopics: Market Overview & Sizing, Consumer TrendsSegments: Hotels & Lodging, Online Travel AgenciesRegions: Asia Pacific, Europe, Latin America, Middle East & Africa, U.S. & CanadaResearch Type: Report

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This report series features six key markets in the Europe travel market: France, Germany, Italy, Scandinavia, Spain and the U.K. Collectively, the series provides comprehensive market sizing and projections for the European travel industry from 2022-2028.

Analysts: Ralph Merten, Cathy Walsh, Dirk Rogl, Fabian Gonzalez, Peter O'Connor, Stanislas FeminierTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the Spain travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Fabian GonzalezTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Short-Term RentalRegion: EuropeResearch Type: Report

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Shifting Slopes: Navigating the Future of Mountain Travel, provides unprecedented insight into the latest trends, behaviors and preferences of ski, snow activity and mountain travelers. The report is based on a comprehensive survey of U.S. travelers, interviews with industry experts and analysis of more than 2 million bookings for lodging, activities and amenities at U.S. mountain destinations.

Analyst: Madeline ListTopics: Consumer Trends, Destination & Activities MarketingSegments: Hotels & Lodging, Short-Term RentalRegion: U.S. & CanadaResearch Type: Report

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Phocuswright’s U.S. Short-Term Rentals 2025: Guest Attitudes and Decision Making is part of a comprehensive consumer research study focused on the incredibly dynamic short-term rental travel segment.

Analyst: Madeline ListTopics: Consumer Trends, Market Overview & Sizing, Social & SearchSegments: Hotels & Lodging, Online Travel Agencies, Short-Term RentalRegion: U.S. & CanadaResearch Type: Report

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This overview examines how business structures, technology and distribution strategies in the hotel distribution sphere have continually adapted to changing traveler behaviors.

Analyst: Robert ColeTopic: Consumer TrendsSegments: Hotels & Lodging, Online Travel Agencies, Tours & Packages, Traditional Agencies & TMCsRegions: Asia Pacific, Europe, Middle East & Africa, U.S. & CanadaResearch Type: Article

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The New Age(nts) Trend Series is a series of online conversations hosted by Phocuswright exploring the impact of generative AI (GenAI) and autonomous agents on the travel industry. Five online events are taking place from March through September of 2025 which align with the five trends outlined in the report Travel Innovation and Technology Trends 2025.The first event focused on the impact on how travel companies will operate going forward. This analysis briefly covers the most important takeaways from the discussion and subsequent audience questions for Phocuswright subscribers.

Analysts: Robert Cole, Michael ColettaTopic: Technology InnovationSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Traditional Agencies & TMCsRegions: Asia Pacific, Europe, U.S. & CanadaResearch Type: Article

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Phocuswright’s U.S. Short-Term Rentals 2025: B2B Technology and Distribution Landscape is part of a comprehensive consumer research study focused on sustainability in the incredibly dynamic short-term rental travel segment modern travel environment.

Analyst: Madeline ListTopics: Consumer Trends, Market Overview & Sizing, Social & SearchSegments: Hotels & Lodging, Online Travel Agencies, Short-Term RentalRegion: U.S. & CanadaResearch Type: Report

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