This report, based on a comprehensive survey of European travelers and those who plan to travel in the future, explores consumers’ trip-planning and purchasing behavior, and their attitudes toward travel in 2025 and beyond.

Analyst: Alicia SchmidTopic: Consumer TrendsSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Tours & Packages, Short-Term RentalRegions: Europe, U.S. & CanadaResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the U.S. online travel agency market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Lorraine SileoTopic: Market Overview & SizingSegments: Hotels & Lodging, Online Travel Agencies, Short-Term RentalRegion: U.S. & CanadaResearch Type: Report

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The New Age(nts) Trend Series is a series of online conversations hosted by Phocuswright exploring the impact of generative AI (GenAI) and autonomous agents on the travel industry. Five online events are taking place from March through September of 2025 which align with the five trends outlined in the report Travel Innovation and Technology Trends 2025.The fourth event focused on the impact on marketing. This analysis briefly covers the most important takeaways from the discussion and subsequent audience questions for Phocuswright subscribers.

Analyst: Michael ColettaTopic: Technology InnovationSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Traditional Agencies & TMCsRegions: Asia Pacific, Europe, U.S. & CanadaResearch Type: Article

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This publication provides access to critical, top-level takeaways of for the Italy travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Stanislas FeminierTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Short-Term RentalRegion: EuropeResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the U.S. cruise market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analysts: Marilyn Macallair, Michael ColettaTopic: Market Overview & SizingSegment: CruiseRegion: U.S. & CanadaResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the U.S. hotel & lodging market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Lorraine SileoTopic: Market Overview & SizingSegments: Hotels & Lodging, Short-Term RentalRegion: U.S. & CanadaResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the U.S. Airline market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Lorraine SileoTopic: Market Overview & SizingSegment: AirRegion: U.S. & CanadaResearch Type: Report

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This data sheet provides comprehensive market sizing and projections for the U.S. travel industry from 2022-2028, including analysis of key segments, share and trends, distribution and recovery dynamics by segment, and more. Much of the data included here, along with expanded analysis, is also featured in Phocuswright’s U.S. Travel Market Report 2025.

Analysts: Coney Dongre, Stan PawlowTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: U.S. & CanadaResearch Type: Market Data Sheet

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Phocuswright’s Chat, Plan, Book: GenAI Goes Mainstream is part of a comprehensive consumer research study delving into the specifics of how U.S. and European travel consumers employ technology in their travel journey, spanning everything from inspiration gathering to the in-destination experience.

Analysts: Alicia Schmid, Michael ColettaTopics: Consumer Trends, Social & Search, Technology InnovationSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Traditional Agencies & TMCs, Short-Term RentalRegions: Europe, U.S. & CanadaResearch Type: Report

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This publication provides access to critical, top-level takeaways of for the U.S. Packaged Travel market, including (but not limited to) datapoints on market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.

Analyst: Lorraine SileoTopic: Market Overview & SizingSegments: Tours & Packages, Traditional Agencies & TMCsRegion: U.S. & CanadaResearch Type: Report

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