Ms. Rauch first encountered Phocuswright at a conference at Beijing, two years into her five working in China, and officially joined the team shortly after returning to the U.S. in 2012. She's an expert in market sizing for APAC and the U.S., in addition to a wide range of topics. Maggie has also spoken at conferences from the U.S. to Hong Kong and Singapore. She speaks Mandarin and spends months each year re-immersing herself in the fast-changing Chinese market.
A graduate of the magazine program at Northwestern University's Medill School of Journalism, Maggie's introduction to the travel business came over several years working as a travel trade editor in New York. Among her hobbies is coaching youth sports (basketball, swimming and water polo) both in Brooklyn and her second home in Southwest China.
State of Startups: Asia 2005-2013
Category: Technology Innovation Published: April 2014 Analysts: Maggie Rauch, Chetan Kapoor, Douglas Quinby US $300As Asian travel markets hurtle into online maturity, innovative startups play a growing role in the region. Investment dollars increasingly chase some of the world’s fastest growing online travel...
U.S. Online Travel Overview Report Thirteenth Edition Market Sheet
Category: Market Overview & Sizing Published: December 2013 Analysts: Maggie Rauch, Li LiuHere are the hard facts about the U.S. travel market in easy-to-use tables.
U.S. Online Travel Overview Thirteenth Edition: Airlines
Category: Market Overview & Sizing Published: December 2013 Analysts: Maggie Rauch, Douglas QuinbyDespite the surges of the past two years, U.S. airlines made only small gains in 2012. Pressure from all sides is leaving little room to move in terms of capacity, load or fares. Still, carriers have...
U.S. Online Travel Overview Thirteenth Edition: Hotels & Lodging
Category: Market Overview & Sizing Published: December 2013 Analysts: Maggie Rauch, Lorraine SileoU.S. hotels continued to outshine the industry as a whole in 2012. Increased marketing spend by suppliers and online travel agencies, the availability of vast and appealing content, and high mobile...
U.S. Online Travel OverviewThirteenth Edition: Online Travel Agencies
Category: Market Overview & Sizing Published: December 2013 Analysts: Maggie Rauch, Douglas QuinbyHotels were up, air was down – upheaval was the name of the game for U.S. online travel agencies in 2012. Growth is slowing, competition is accelerating, and mobile is throwing a curve ball at...