Karen Burka

Italy Online Travel 2018: By the Numbers

Category: Market Overview & Sizing Published: November 2018 Analysts: Stanislas Feminier, David Juman, Karen Burka

Italy’s travel market is projected to climb 5-6% annually for the next several years, with online channels accounting for the biggest gains. Though suppliers and OTAs currently capture an equal portion...

Italy Online Travel 2018: Key Developments

Category: Market Overview & Sizing Published: November 2018 Analysts: Stanislas Feminier, David Juman, Karen Burka

Rising consumer confidence and optimism in Italy – owing in part to a newly elected government – are fueling growth in the country’s travel industry. A record number of Italians vacationed with the...

Italy Online Travel Overview 2018

Category: Market Overview & Sizing Published: November 2018 Analysts: Stanislas Feminier, David Juman, Karen Burka US $795

Italy is one of the world’s most popular travel destinations, with the vast majority of foreign visitors coming from nearby European nations. Italians themselves increasingly use the internet to book...

Scandinavia Online Travel 2018: By the Numbers

Category: Market Overview & Sizing Published: November 2018 Analysts: Benedikt Hofmeister, David Juman, Ralph Merten, Karen Burka

Scandinavia’s strong affinity for digital transactions is fueling robust growth in the region’s online travel market, and online bookings now represent more than 60% of all travel revenue. Meanwhile,...

Scandinavia Online Travel 2018: Key Developments

Category: Market Overview & Sizing Published: November 2018 Analysts: Benedikt Hofmeister, David Juman, Ralph Merten, Karen Burka

Coupled with Scandinavia’s 98% internet and 78% smartphone penetration rates, the trend toward a cashless society bodes well for the region’s online travel market. Scandinavia’s three government-owned...