The growth of mobile messaging has been remarkable, and certainly undeniable. And its impact on travel – from shop and book to experience and share – will only continue. But perhaps the greatest opportunity for messaging in travel is "in trip" – and especially in hospitality. It's all about providing on-demand customer service when a traveler needs suggestions, answers, and help.
This white paper focuses on the rise of mobile messaging, and the opportunity for travel and hospitality companies to leverage this increasingly important communication channel to improve their customer experience and engagement with travelers.
Download the presentation deck and audio recording of the June 23 corresponding webinar, The Rise of Messaging for Travel and Hospitality, HERE.