Free DownloadAnalyst: Colie Hoffman, Bob Offutt
Technology has so evolved that we can now use it to observe our own technology-related behavior. In real time, we can see how technology changes our lives, how we interact with it, and how it enables new business opportunities. As the gap between ourselves and our devices shrinks, connectivity and interoperability become more essential to our daily lives – and to commercial progress. For travel companies, competition has grown extremely intense, pushing sales to an all-time high in 2014. Before travel executives select tech investments for 2015 and beyond, they need to consider six major industry trends. All six share the same two focal points: the customer and the trip experience.
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