PhoCusWright Research

Found 32 matching products (showing newest first).

Insights Into Personalization: The Data

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US $350 €253

Delivering relevant content may be the most important thing a supplier can do to convert lookers into bookers – and relevance requires massive amounts of data. This article provides the nitty-gritty on three statistical methods that correlate travel variables, and examines how they work.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Online Travel Agencies 4Q and Full Year 2011: Global Growth Remakes the Market

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US $450 €326

Despite the economic difficulties of 4Q11 – rising fuel prices and airfares, a stronger U.S. dollar, and ongoing financial drama in Europe – online travel agencies delivered mostly strong performances, with solid growth in international markets. The outlook for 2012 is exciting but uneven, with OTAs fighting hard for U.S. share and making gains in Europe.
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Data Point | Published: April 2012
Free For: European, Global, and Asia Pacific Subscribers

Japan Online Travel Traffic Report

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US $995 €720

A devastating earthquake and tsunami rocked Japan in March 2011, shaking the country's economy and major industries, including travel. Still, Japan boasts the largest online travel market in Asia Pacific, and accounts for nearly half of the region's online traffic bookings. This report analyzes Web traffic in Japan - including volume, cross-visitation, and source/loss patterns - across major travel subcategories, revealing key traffic trends and sector-specific dynamics.
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Report | Published: January 2012
Free For: Global and Asia Pacific Subscribers

Presentation: Asia Pacific Online Travel Traffic Jam!

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US $99 €72

Asia Pacific Online Travel Traffic Jam! presents an overview of Web traffic and online travel shopping trends in three distinct markets - Australia, China and India.
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Presentation | Published: November 2011
Free For: Global and Asia Pacific Subscribers

Online Travel Agencies 1H11: Domestic Gets Complex as International Dazzles

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US $450 €326

While online travel agencies as a whole did remarkably well in 2Q11, individual performance varied widely. Expedia led the pack for 1H11, while Priceline experienced the most growth.
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Data Point | Published: September 2011
Free For: Global and Asia Pacific Subscribers

China Online Travel Traffic Report

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US $695 €503

With the world's largest Internet population and the second-largest travel industry in the Asia Pacific (APAC) region, China's online travel bookings will climb to nearly US$8 billion by 2012. This report analyzes Web traffic in China - including volume, cross-visitation, and source/loss patterns - across major travel subcategories, revealing key traffic trends and sector-specific dynamics.
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Report | Published: August 2011
Free For: Global and Asia Pacific Subscribers

Australia Online Travel Traffic Report

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US $695 €503

With a mature Internet population and the highest online travel penetration rate in Asia Pacific, Australia is home to a highly developed and thriving online travel marketplace. Travel websites represent one of the most visited Internet categories in the country. PhoCusWright has partnered with global digital intelligence provider comScore to measure and analyze Australian Web traffic within the travel category.
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Report | Published: June 2011
Free For: Global and Asia Pacific Subscribers

Online Travel Agencies: A Global Snapshot

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US $450 €326

While online travel agency growth is slipping in more mature markets, it is gaining strength in emerging markets. Local OTAs are taking the lead in the latter – but don't count global OTAs out yet, as they are investing heavily in these markets in efforts to catch up.
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Data Point | Published: May 2011
Free For: European, Global, and Asia Pacific Subscribers

Global Online Travel Overview Second Edition

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US $695 €503

Online travel is no longer the domain of wealthy nations with pervasive computer and Internet access. It is universal. Any traveler with a computer, tablet or mobile device can make an online transaction - from just about anywhere. This publication compares total and online leisure/unmanaged business travel gross bookings in the U.S., Europe, Asia Pacific and Latin America.
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Report | Published: April 2011
Free For: Global Subscribers

Indian Online Travel Intermediary Overview

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US $250 €181

Despite the struggling global economy, the online travel intermediary marketplace in India remains vibrant and is growing steadily.
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Data Point | Published: March 2010
Free For: European, Global, and Asia Pacific Subscribers