Europe Travel Market Report 2023-2027

Summary

Please note: When purchasing the Europe Travel Market Report 2023-2027 series, all country reports (available now or publishing soon) are automatically included at no additional cost:

Travel demand remained quite strong for the European market in 2023. Moving beyond the COVID crisis, the market refocused on meeting expanding consumer demand amidst escalating prices. Achieving an impressive 20% year-over-year growth, the market surpassed 2019 gross bookings, outperforming previous projections. However, persistent inflation and economic uncertainties present continuous challenges, poised to influence growth trajectory significantly. Meanwhile, the embrace of technological innovations and sustainability measures is accelerating, and will profoundly impact the European travel landscape in the years ahead.

For this report series, six key markets comprise the European travel market: France, Germany, Italy, Scandinavia (Sweden, Norway and Denmark), Spain and the U.K. Collectively, the series provides comprehensive market sizing and projections for the European travel industry from 2021-2027, including analysis of key segments, share and trends, distribution dynamics, recovery trajectory and more.

Reports in the Europe Travel Market Report 2023-2027 series (available now or publishing soon):

• Europe Travel Market Report 2023-2027
• France Travel Market Report 2023-2027
• Germany Travel Market Report 2023-2027
• Italy Travel Market Report 2023-2027
• Scandinavia Travel Market Report 2023-2027
• Spain Travel Market Report 2023-2027
• U.K. Travel Market Report 2023-2027