Older Travelers Driving Move to Mobile
- Published:
- April 2017
- Analyst:
- Mark Blutstein
The mobile travel population has been growing each year as more travelers own smartphones and use them to plan and book travel. Older travelers may have been late to smartphone adoption but they too are now driving the move to mobile.
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An Open Access subscription provides company-wide access to the whole library of Phocuswright’s travel research and data visualization.