Online Travel Agencies 4Q and Full Year 2014: Amid Consolidation, Relentless Competition

Online Travel Agencies 4Q and Full Year 2014: Amid Consolidation, Relentless Competition Published April 2015 Analysts: Chetan Kapoor, Douglas Quinby

 

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For online travel agencies, 2014 was a year defined by big growth (for most) and big deals (for some). Consolidation has fundamentally restructured the category, with two major OTAs poised to account for three fifths of global OTA gross bookings. This consolidation also places enormous pressure on smaller, regional OTAs who must still compete for the same consumers and negotiate at the same table with suppliers.

  • Introduction
  • Expedia Doubles Down
  • Priceline’s Vertical Push
  • Expedia’s Domestic Hedge
  • With Ctrip Ascending, APAC Grows the Fastest
  • European OTAs Slump, Euro Adds to Their Woes
  • Transactions: The New Avatar of Media Websites
  • Key Trends and Developments
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