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Presentation - Clearing the Air: How the Airline-Intermediary Battles Will Reshape Travel Distribution
Presentation | Published: January 2011
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Publication Summary

An audio/video recording and presentation deck of the January 26, 2011 Online Event.

The ongoing disputes among airlines, GDSs and OTAs have flared up again – this time into all-out war. Accusations and dire predictions are flying fast and furious: the GDSs' days are numbered; airlines are anti-consumer; the end of comparison shopping is at hand. PhoCusWright analysts unbundle the hyperbole around airline direct connects, segment fees, merchandising and more.

PRESENTERS
Bob Offutt, Senior Technology Analyst and Editorial Director, Innovation Edition

Carroll Rheem, Director, Research

Susan Steinbrink, Senior Research and Corporate Market Analyst

MODERATOR
Douglas Quinby, Senior Director, Research

This one-hour Online Event includes a 15-minute Q&A segment.

Purchase this Online Event recording and deck to gain clarity on what this battle is really about, what it means for all players in the travel distribution chain, and what the future holds.