While India may no longer be the world’s economic darling, the country remains one of the most rapidly flourishing global economies. Despite a relatively slower economy, foreign exchange volatility, and an ailing airline industry, India’s travel market will march ahead by double digits in rupee and dollar terms through 2015.
Phocuswright's India Online Travel Overview Sixth Edition: Rail and Hotel Steal the Spotlight presents market sizing and projections for India's total and online leisure and unmanaged business travel markets from 2011-2015. The report features rich analysis of the Indian travel market, with coverage of online versus offline bookings, bookings by travel segment, supplier-direct versus intermediary bookings and more.
- Total market and online leisure/unmanaged business travel bookings for 2011-2015
- Mobile travel gross bookings for 2012-2015
- Analysis of major travel product segments – air, hotel, rail and car rental
- Comparison of supplier-branded websites and online travel agencies (OTAs), including bookings and projected growth rates through 2015
- Discussion of the OTA landscape, including key players, recent developments and the relative influence of local versus global OTAs
- Macroeconomic factors impacting the Indian travel market – gross domestic product (GDP), oil prices and exchange rate volatility
Purchase Phocuswright's India Online Travel Overview Sixth Edition: Rail and Hotel Steal the Spotlight today to gain the information and insight you need to make informed decisions about India’s dynamic travel market.
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- Key Findings Introduction and Methodology
- Key Findings
- India’s Travel Market A Tale of Two Currencies
- Car Rental
- Online Travel Onward and Upward
- Supplier Sites Gaining Ground
- OTAs Look Beyond Air
- Mobile Gains Momentum
Phocuswright's India Online Travel Overview Sixth Edition presents market sizing and projections for the Indian total and online leisure and unmanaged business travel markets for 2011-2015. Figures for 2011-2012 are based on actual company results and selected projections for 2012. Market sizing for 2013-2015 are projections. Estimates and projections are for gross bookings – the retail value of travel sold after cancellations.
Airline sizing excludes other revenue – e.g., freight, ancillary sales and cancellation charges. Hotel figures are based on room revenue. Figures for car rental are based on rental revenue; rail figures are based on passenger ticket revenue. All figures have been adjusted from fiscal year to calendar year, and may differ from actual data reported by companies. Totals may not always equal 100% due to rounding.
Supplier revenue is attributed to the market where the company is based or headquartered. For example, 100% of Air India's passenger revenue is attributed to India.
Both leisure and unmanaged business travel services are included in online travel market size and forecast figures. Unless otherwise indicated, all online gross bookings and share figures refer to leisure/unmanaged business travel. Unmanaged business travel refers to all air, car and hotel expenses associated with business travel in firms that do not have travel policies dictating channel, type of travel, supplier, or fare/rate uses. Corporate online booking systems such as Sabre GetThere are excluded from this analysis. This report does include corporate travel bookings in the total travel market figures and in the total revenue for each segment. However, it does not directly address the size and dynamics of the corporate travel market, except to the extent that they shape key trends affecting the size and development of the total and online travel markets. Some corporate bookings made through leisure channels, such as OTAs and supplier websites, may be included in online totals because of the difficulty in distinguishing these bookings from leisure sales.
Phocuswright defines online travel as travel services paid for online. Travel that is researched online but booked offline using telephone numbers on provider websites is, wherever possible, excluded from online gross bookings figures.
Phocuswright's India Online Travel Overview Sixth Edition also includes mobile travel market sizing for 2012 and projections for 2013-2015. Sales from both the mobile web (smartphones and tablets) and applications are included in mobile gross bookings.
Phocuswright built its estimates and forecasts from interviews with more than 75 travel executives across the Asia Pacific (APAC) region regarding their companies' Internet sales, marketing and technology investments, challenges, strategies and expectations. Their responses have been vetted and aggregated to determine market size for supplier websites and OTAs. Phocuswright also considers historical growth and economic trends when developing its forecasts, and reviews public filings of listed companies, government statistics, and data from select third-party sources.
Market sizing is presented in both local currency – Indian rupees – and in U.S. dollars. Local currency is converted at the average rate for the period represented. References to the "travel market" cover the total travel market, and "traditional travel agencies" refers to principally offline travel agencies. "Online penetration" denotes the percentage of people shopping and buying travel online, and "Internet penetration" denotes the percentage of people with Internet access.