Eastern Europe Travel Market Report 2022-2026

Summary

Eastern Europe braved a 2022 like no other region in the world. While the travel market has faced major challenges due to Russia’s invasion of Ukraine, COVID recovery struggles and rampant inflation, it still managed 23% year-over-year growth in 2022. Though there will be considerable variation across markets, overall growth will be relatively tepid for the next several years until these headwinds abate.

The Eastern European travel market includes several key country markets: Russia, Poland, Ukraine, Bulgaria, Czechia (a.k.a. Czech Republic), Greece, Hungary, Romania and the Baltic Region. This report provides market sizing, projections and key segment analysis for the Eastern Europe travel industry through 2026.