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The Indonesian Travel Market: Emerging from the Shadows
Analysts: Ric Shreves
Spotlight | Published: June 2012
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  • Summary
  • Contents

Publication Summary

The Republic of Indonesia is an archipelago nation of more than 17,000 islands scattered across a distance equal to one eighth of the world's diameter. Despite being the fourth most populous country and the largest Muslim nation in the world, Indonesia is home to a relatively young but accelerating travel and tourism market.

This Spotlight presents a snapshot of Indonesia's dynamic and growing travel market. Demand for travel in the country is growing significantly in direct relation to the country's rising economy and expanding middle and upper classes. The market presents opportunities for those who understand its unique characteristics.

Table of Contents

10 Pages

Introduction

Methodology

Introducing Indonesia

Air Is Booming

Growth in Hotel Supply

The Online Challenge

Online Travel Agencies

Traditional Travel Agencies

Social & Mobile