Technology Innovation

Wearables: Their Time Has Come

Published June 2015
US $250 FREE for Innovation Subscribers
Currency conversions based on today's rates: CA $326 • £206 • €234
Buy Now
Regions: Europe, U.S. & Canada
Research Type: Analysis
Norm Rose
Norm Rose

Senior Technology and Corporate Market Analyst

Wearables: Their Time Has Come

From the original calculator watch to Google Glass, Fitbit and more, wearable devices have garnered enormous media attention, even though consumer adoption has been mixed. With the recent launch of the Apple Watch, wearables have moved from hype to reality, and by 2019, 148 million units of wearable computer devices will be shipped. Many travel companies and services – including airlines, hotels, trip itinerary managers and flight alerts – have already created Apple Watch apps. Why is there such a strong connection between wearables and travel, and how will wearables impact the travel experience in the near term and in the future? This article explores the evolution of the wearables segment, with a focus on applications for the travel industry and barriers to adoption.

  • Introduction
  • What constitutes a wearable?
  • The failure of Google Glass
  • Apple Watch a watershed moment for wearables?
  • Wearables in the travel industry: why the connection?
  • Examples of wearables for travel
  • The wearable wallet, ID, boarding pass and room key
  • Barriers to wearable adoption
  • The future of wearables – virtual computers?
  • Summary – the wearable future

US $250 FREE for Innovation Subscribers
Currency conversions based on today's rates: CA $326 • £206 • €234
Buy Now