Research

Phocuswright’s independent research and analysis gives your company a competitive advantage in the travel, tourism and hospitality marketplace. We offer subscriptions, individual reports, custom research and multi-client special projects to keep you ahead of the curve and give you the confidence to make successful strategic decisions for your company.

Our Research Includes

Long-form reports
Decks
Insight articles
Data products
Interactive charts

See all of our travel research reports

Subscriptions

The Phocuswright Open Access research subscription offers the world's most comprehensive library of global travel research and data visualization. You receive company-wide access to all of our syndicated material and interactive data, so your entire team can get the most up-to-date trends and information.

We also offer subsidized subscription packages for destination marketers, startups and universities.

Global Coverage

Our research and analysis goes beyond borders. Check out the map for detailed research reports by topic and segment in more than 30 countries.

Consumer Research

Core Consumer Metrics Destination Selection Search, Shop, Buy Tech / Devices

Distribution & Marketing

OTAs / Metasearch Travel Agents / Tour Operators GDSs / TMCs Tech / Advertising

Technology Innovation

AI Blockchain Voice / Chat Startups

Segments

Air

Private Accommodations

Tours & Activities

Hotel

Rail

Car Rental / Ground

Interactive Data: Phocal Point

It's all about the data. With an Open Access subscription, you have access to Phocal Point, Phocuswright's interactive data visualization platform.

Create customized charts based on:

Global market sizing data
Market sizing data of more than 30 countries
Interactive travel startups database
New for 2024: Short-term rental market sizing

Learn More About Phocal Point

Analysts

We are travel research experts. Our analysts are carefully selected to provide you with nuanced industry insights on consumer trends, mobile, destinations, technology, regional information and much more.

View All Analysts

Custom Research

Our experts and analysts are available to tackle your company's unique research needs. We dig deep to get the answers you need, using the latest intelligence, data and trends.

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Special Projects

Phocuswright hosts a series of multi-client research studies to tackle tough issues relating to travel, tourism and hospitality. Participants and sponsors help set the research agenda and gain access to unpublished data, all while strengthening their company's position as an industry leader.

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