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70 Results
ArticleUnder the Influence: Social Media’s Role in Trip Planning and Inspiration
Published: May 2023
Travel is alive and buzzing in the social media ecosystem. Users, brands and influencers are all...
Article
ArticleThe Future of Social Media, Influencers and Social Commerce in Travel
Published: March 2023
A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
Article
Videos7 biggest tech and innovation trends influencing travel in 2022
Published: April 2022
Each year, Phocuswright's expert analysts identify the tech and innovation trends that will influence...
Videos
ReportEurope Travel Market Report 2023-2027
Published: March 2024
Travel demand remained strong as ever for the European market in 2023. Achieving an impressive 20%...
Report
ArticleWho Owns the Customer? How About the Customers Themselves!
Published: March 2024
In the travel industry, the quest to "own the customer" through the collection of detailed profile and...
Article
ArticleGreen Dilemma: How Cutting Emissions Cuts Into Corporate Travel
Published: April 2024
Amidst the technological evolution of COVID recovery, sustainability has become a cornerstone, with...
Article
ArticleAt a Crossroads: Underappreciated Tech in Travel
Published: March 2024
Emerging technologies have undoubtedly revolutionized many industries, yet the travel industry has not...
Article
ReportTravel Innovation and Technology Trends 2024
Published: January 2024
Each year, Phocuswright publishes a content series that identifies the most significant innovation...
Report
ArticleOff the Beaten Path: How Technology Is Dispersing Tourism Demand
Published: June 2022
In spite of the travel restrictions associated with the pandemic, there remain tourism hotspots where...
Article
.jpg "U.S. Consumer Travel 2022: Shopping and Booking")
ReportU.S. Consumer Travel 2022: Shopping and Booking
Published: October 2022
In 2021, the U.S. travel industry finally showed signs of life again, with consumers glad to take...
Report
