Debate over the value of online travel agencies (OTAs) and the impact on profitability of increasing direct bookings is endless. If OTA executives and lodging owners take a long-run versus short-run point of view, the debate might actually lead to a resolution.On a global scale, Phocuswright research indicates that OTAs and their metasearch counterparts continue to capture an increasing share of online hotel bookings. This is despite significant efforts and expense by some chains and properties to shift OTA bookings to hotel-direct channelsAnalyst: Bill CarrollTopic: Market Overview & SizingSegment: Hotels & LodgingRegion: U.S. & CanadaResearch Type: Report
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Download/View the presentation deck and audio recording of the June 22, 2017 webinar - in partnership with Adobe - to explore the changing roles of content, messaging and analytics in delivering relevant, personalized experiences across multiple devices, media and channels.Analysts: Robert Cole, Pete ComeauTopics: Consumer Trends, Technology InnovationResearch Type: Report
Buoyed by positive economic indicators and generally strong consumer confidence, the European travel market is projected to climb to an all-time high in 2017. Despite continued growth, key challenges could impact individual travel markets or the region overall in the coming years. This market sheet contains, in spreadsheet format, the sizing data published in Phocuswright's European Online Travel Overview Thirteenth Edition report, with quick and easy access to 2015-2021 data on key travel markets, segments and distribution channels.Analysts: Coney Dongre, David Juman, Ralph Merten, Friederike WinkowskiTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report
The Asia Pacific (APAC) travel market continues to reap the benefits of a vibrant economy and ongoing infrastructure development supporting travel and tourism, and as a result APAC is now the world’s largest regional travel market. Across the region, travel has become a popular lifestyle choice among the growing middle and upper classes, and travel gross travel bookings are projected to register high single-digit annual growth from 2017 to 2021. The Asia Pacific Online Travel Overview Tenth Edition Market Sheet provides quick and easy access to U.S. travel market sizing data from 2015-2021, including key sectors, segments and distribution channels.Analyst: Deepak JainTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, RailRegion: Asia PacificResearch Type: Report
On the surface, year-to-year changes in the percent of revenue booked through traditional hospitality distribution channels appear to be stable. This belies seismic changes occurring among the major players in distribution – chains, online travel agencies, metasearch sites, travel agencies, travel management companies, search engines, tour operators. social media sites and new distribution related startups. We need an alternate way to view the hospitality distribution system.Analyst: Bill CarrollTopic: Technology InnovationSegment: Hotels & LodgingResearch Type: Report
Compare 38 markets from seven different Online Travel Overview Reports through one easy-to-use interactive tool. Visually benchmark data for market size in gross bookings, compare segments (Air, Car Rental, Hotel & Rail), analyze markets across multiple years by segment or channel and more.Analyst: Gillian HuntoonSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, RailRegions: Asia Pacific, Europe, Latin America, Middle East & Africa, U.S. & CanadaResearch Type: Report
Economic and geopolitical factors weighed down the U.S. travel industry in 2016. While leisure demand was resilient, weakness in the corporate sector was a significant headwind, and overall the market was projected to eke out just 1% growth. The U.S. Online Travel Overview Sixteenth Edition Market Sheet provides quick and easy access to U.S. travel market sizing data, including key sectors, segments and distribution channels.Analysts: Deepak Jain, Lorraine Sileo, Maggie RauchTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: U.S. & CanadaResearch Type: Report
The U.S. travel market was projected to grow roughly 3% in 2017, with the hotel segment contributing the lion’s share of growth. Online bookings were estimated to climb at more than twice the rate as the broader market. This product includes key data featured in Phocuswright’s U.S. Online Travel Overview Seventeenth Edition, presented in a visually interactive, customizable format.Analyst: Gillian HuntoonTopics: Market Overview & Sizing, MobileSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel AgenciesRegion: U.S. & CanadaResearch Type: Report
Increasingly, travelers in mature and developing countries alike are going online to shop for and purchase travel. The shift to online booking channels continues worldwide, but a range of factors influence growth rates in individual markets, including online penetration, technology infrastructure, credit card adoption and macroeconomic conditions.Here are the hard facts about the global travel market in easy-to-use tables.Analysts: Deepak Jain, Lorraine SileoTopic: Market Overview & SizingSegments: Air, Hotels & Lodging, Online Travel Agencies, RailRegions: Asia Pacific, Europe, Latin America, Middle East & Africa, U.S. & CanadaResearch Type: Report
Slow but steady economic growth continues to provide a solid foundation for Europe’s travel market. Despite continuing terrorism fears and concerns over the implications of the U.K.’s exit from the EU, gross travel bookings were projected to hit new highs in 2016, with advances driven by online bookings – especially mobile. The European Online Travel Overview Twelfth Edition Market Sheet contains, in spreadsheet format, the major sizing data figures published in Phocuswright's European Online Travel Overview Twelfth Edition report, with quick and easy access to data on key travel markets, segments and distribution channels.Analysts: David Juman, Ralph Merten, Friederike WinkowskiTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Traditional Agencies & TMCsRegion: EuropeResearch Type: Report