The Scandinavian countries of northern Europe – Norway, Denmark and Sweden – remain largely insulated from the political unrest and terrorist attacks that plague Europe’s major travel markets. At the same time, high Internet penetration across the region is translating to robust growth in the online travel market. Online revenue is projected to reach €9 billion in 2017, representing more than half of all travel gross bookings. This report presents findings on the Scandinavian leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Friederike Winkowski, David Juman, Benedikt Hofmeister, Karen BurkaTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Traditional Agencies & TMCsRegion: EuropeResearch Type: Report
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Buoyed by positive economic indicators and generally strong consumer confidence, the European travel market is projected to climb to an all-time high in 2017. Despite continued growth, key challenges could impact individual travel markets or the region overall in the coming years. This market sheet contains, in spreadsheet format, the sizing data published in Phocuswright's European Online Travel Overview Thirteenth Edition report, with quick and easy access to 2015-2021 data on key travel markets, segments and distribution channels.Analysts: Coney Dongre, David Juman, Ralph Merten, Friederike WinkowskiTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report
Buoyed by positive economic indicators and generally strong consumer confidence, the European travel market is projected to climb to an all-time high in 2017. Despite continued growth, key challenges could impact individual travel markets or the region overall in the coming years. This report presents findings on the European leisure and unmanaged business travel markets, with sizing and projections from 2015-2021. Additional coverage includes analysis of Europe’s key travel segments and players, distribution dynamics, market challenges and more.Analysts: David Juman, Friederike Winkowski, Linda SchmidtTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report
Despite the economic unrest and terrorist threats that plague some of Europe, the Scandinavian travel market is proving resilient. And thanks to near-universal Internet penetration, online bookings are thriving. This report presents findings on the Scandinavian leisure and unmanaged business travel markets, with sizing and projections from 2014-2020. Additional coverage includes an overview of the broader European online travel landscape, as well as analysis of Scandinavia’s key travel segments, distribution dynamics, market challenges and more.Analysts: Friederike Winkowski, David Juman, Benedikt Hofmeister, Karen BurkaTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, RailRegion: EuropeResearch Type: Report
Germany is Europe’s largest economy as well as its largest travel market. Supported by strong economic growth and rising consumer confidence, Germany’s travel market is projected to increase 3% in 2017. This report presents findings on the German leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Ralph Merten, David Juman, Karen Burka, Katrin BockTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report
Despite political uncertainty, a weak British pound and ongoing safety fears, the U.K. travel industry has proven resilient. While Brexit continues to cast doubt over the country’s political and trade future, the U.K. remains a key player in the global travel market. Online bookings outpace the overall market, which is projected to grow nearly 3% annually from 2018-2021. This report presents findings on the U.K. leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Dirk Rogl, David Juman, Cathy WalshTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: EuropeResearch Type: Report
The new French government, led by president Emmanuel Macron, has committed to supporting the country’s travel sector, with ambitious plans to grow international arrivals. However, a series of crimes against visitors and high-profile terror attacks have hampered efforts to attract tourists. Despite this significant challenge, the French travel market will return to growth in 2017, with gross bookings expected to rise 2%. This report presents findings on the French leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Peter O'Connor, David Juman, Cathy WalshTopic: Market Overview & SizingSegments: Air, Hotels & Lodging, Online Travel AgenciesRegion: EuropeResearch Type: Report
An uptick in international arrivals and the gradual recovery of domestic demand is fueling growth in the Spanish leisure travel market, with online bookings outpacing the broader market. Still, high unemployment remains a drag on overall tourism recovery, while the Catalan separatist movement is creating some uncertainty in the market as well. This report presents findings on the Spanish leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Fabian Gonzalez, David Juman, Cathy WalshTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail, Tours & Packages, Traditional Agencies & TMCsRegion: EuropeResearch Type: Report
This report highlights the status and projected growth of mobile bookings in the leisure/unmanaged business travel markets where Phocuswright has collected data across the U.S., Asia Pacific (APAC) and Europe. Estimates and projections for the APAC market include China, India and Japan only, collectively referred to as the APAC Big 3 throughout this article. European market figures are based on 15 European Union countries (the EU15) plus Switzerland and Norway.Analyst: Michael ColettaTopics: Mobile, Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, RailRegions: Asia Pacific, Europe, U.S. & CanadaResearch Type: Report
After a flat 2016, in which growth was stymied by uncertain political and economic outlook, rising consumer confidence and a groundswell of foreign tourists will lift Italy’s gross travel bookings 3% in 2017. And though online bookings are expected to grow at more than double the overall market rate, offline bookings – and Italy’s 9,000 traditional travel agencies – continue to play a key role in the country’s travel market. This report presents findings on the Italian leisure travel market, including sizing and projections from 2015-2021, analysis of key travel segments, distribution dynamics, major players, trends and more.Analysts: Stanislas Feminier, David Juman, Karen BurkaTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, RailRegion: EuropeResearch Type: Report