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The online travel arena became even more complex in 2017 as travel companies expanded their offerings and crossed traditional boundaries. Online travel agencies’ (OTAs) competition no longer comes just in the form of other traditional OTAs and suppliers, but also as metasearch platforms, private accommodation aggregators, mobile-only apps and newer platforms hoping to carve a niche for themselves.Analyst: Alice JongTopic: Market Overview & SizingSegment: Online Travel AgenciesRegion: U.S. & CanadaResearch Type: Report
Expedia and Booking.com continue to dominate the U.S. online travel agency space, and the two are making deeper inroads into segments outside flights and hotels. The two segment leaders, along with other key players such as Google and TripAdvisor’s Viator, are actively targeting the travel activities market. Meanwhile, OTAs seek other ways to gain an edge, and are exploring voice, machine-learning and chat-based functionality. This report explores the most notable trends and stories that are currently impacting the U.S. OTA landscape.Analysts: Alice Jong, Cathy WalshTopic: Market Overview & SizingSegment: Online Travel AgenciesRegion: U.S. & CanadaResearch Type: Report
The advent of basic economy fares has enabled full-service U.S. airlines to offer unbundled services and compete with LCCs more effectively. Offers continue to evolve as airlines try various bundles and combinations to see what gains traction. Therefore, the shopping and booking experience is now supported by richer content as airlines seek to differentiate their basic fare offerings and ancillaries. In 2018, ancillaries account for 12% of U.S. airlines’ passenger-related revenue, and this share is expected to continue trending upward. This report presents a high-level summary of the U.S. airline segment, focusing on the need-to-know developments, trends and stories that are impacting the market now.Analysts: Michael Gerra, Cathy Walsh, Maggie RauchTopic: Market Overview & SizingSegment: AirRegion: U.S. & CanadaResearch Type: Report
Following back-to-back revenue declines in 2015 and 2016, 2017 was a rebound year for U.S. airlines, with flown passenger revenue climbing 3%. Online air bookings are near saturation but still growing slightly faster than the overall air market. This report provides complete sizing and analysis on the U.S. airline segment, including online and mobile bookings, distribution trends, OTA versus supplier dynamics, and projections through 2021.Analyst: Maggie RauchTopic: Market Overview & SizingSegment: AirResearch Type: Report
Airbnb’s success story is one of idealism, disruption and stratospheric growth, and if the company’s founders have their way, the story may just be getting started. Over the past decade, the company has expanded from a single air mattress on the floor of the founders’ apartment to 4 million private accommodation listings in over 191 countries worldwide – giving Airbnb more supply than the number of rooms for the top five hotel chains combined. The company has been profitable since mid-2016 and, as of March 2017, had a valuation of $31 billion.Analyst: Cathy WalshTopic: Consumer TrendsSegment: Hotels & LodgingResearch Type: Report
The U.S. travel market enjoyed a solid 2017, with all segments experiencing growth of 1-5% over 2016. Overall, the market expanded 3%, with online sales outperforming the market as a whole. Many suppliers bolstered their online direct sales efforts, while OTAs (in particular Expedia and Booking.com) had a strong year as well. This report provides comprehensive market sizing and projections for the U.S. travel industry from 2015-2021, and includes analysis of the key trends and players that are shaping the market.Analysts: Lorraine Sileo, Maggie RauchTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: U.S. & CanadaResearch Type: Report