Account Director and Client Development, Range Online Media Inc.
WHEN: Monday, November 12, 2007 from 1:30 pm - 2:45 pm
TOPIC: Those Who Do...Tell: Effective Travel SEM Case Studies
With experience across the media and online advertising categories, Vic Drabicky is an account director and heads up client development for Range Online Media.
He has created marketing strategy and search marketing campaigns for major retailers and travel clients including Wyndham Hotels & Resorts, Accor North America, Burberry, Cole Haan and Nike. Drabicky specializes in developing integrated media strategies – tying search efforts to broader online marketing campaigns, emerging media efforts and traditional advertising.
Drabicky is on the board of Hotel Executive and is a regular contributor to Hotel Executive Magazine. He helped lead Wyndham Resort’s campaign which resulted in a Bronze Adrian Award in HSMAI’s Web Marketing/Banner category. He was also named one of MediaPost’s Rising Stars of 2004. Drabicky began his career as a freelance writer and worked in television news before joining Range Online Media and is a graduate of Texas Christian University.