Vice President, Distribution Marketing, InterContinental Hotels Group Plc
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Del Ross is vice president, distribution marketing, for the Americas division of IHG (InterContinental Hotels Group) PLC.
Del is responsible for system channel revenue delivery for all IHG hotels in North, Central, and South America and the Caribbean, totaling more than $4.8 billion in 2007. His team also leads brand marketing efforts across new media outlets such as the Internet, mobile devices, and other emerging media.
Del joined IHG in 2001 as director, global e-commerce services. He has been instrumental in the development and delivery of the company’s e-commerce business helping grow revenues from $300 million to over $1.5 billion in 2005. Most recently, he served as vice president, global e-eommerce services and was responsible for overseeing all aspects of marketing services, product and business development, product management and strategic alliances for IHG’s direct Internet business.
Prior to joining IHG, Del served as chief executive officer of Nexchange Corporation, where he invented syndicated E-Commerce and contextual Internet marketing for retailers and media companies. At its peak, Nexchange reached more than 55 percent of the Internet audience across its network and provided thousands of incremental branded retail outlets for more than 12 million consumer items. Prior to his tenure at Nexchange, Del worked for Century Technology Group, Coopers & Lybrand Consulting, and MBNA Corporation in different management and technical capacities. Del began his career in e-commerce in 1995 and has been a technology strategist and business manager since 1991.
Del has a master’s degree in business administration from the Wharton School of the University of Pennsylvania and a bachelor’s degree in psychology and theology from Georgetown University. He holds multiple patents in the fields of e-commerce and Internet marketing.