PhoCusWright Research

Found 5 matching products (showing newest first).

U.S. Consumer Travel Report Sixth Edition

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US $1,495 €1180

In the past three years, U.S. consumer travel has had trouble catching up with the nation's overall economic recovery. But after a long, stressful period of watching every dollar and forgoing vacation, travelers took off in 2013, finally treating themselves to the rest and relaxation they'd been craving - and providing the travel industry with a sorely needed boost. PhoCusWright's U.S. Consumer Travel Report Sixth Edition is designed to help travel companies make the most of the bright years on the horizon by offering longitudinal analysis of consumer leisure travel behavior, consumption of major travel products, and the trip planning process.
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Report | Published: May 2014
Free For: Global Subscribers

U.S. Consumer Travel Report Fifth Edition

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US $1,495 €1180

While the U.S. economy showed clear signs of recovery in 2012, there were enough mixed signals to make vacation decisions difficult for many Americans. Through a longitudinal analysis, PhoCusWright's U.S. Consumer Travel Report Fifth Edition examines traveler behavior along each step of the travel planning process - from the media travelers rely on to make destination and product decisions, to the channels they use to book and share their trip experiences. Key metrics include frequency and duration of trips, travel expenditure and travel component purchases, and travel intentions for the coming year.
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Report | Published: April 2013
Free For: Global Subscribers

European Consumer Travel Report Second Edition

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US $1,695 €1337

Understanding the similarities and differences among travelers in France, Germany and the U.K. is essential for travel companies building brands in these distinct markets. Gain the consumer insight you need to thrive in Europe's competitive travel marketplace with this report.
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Report | Published: October 2011
Free For: European and Global Subscribers

When They Get There (and Why They Go): Activities, Attractions, Events and Tours

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US $995 €785

While U.S. travelers spent nearly $27 billion on travel activities, attractions, events and tours in 2009, these activities have failed to penetrate and participate in the broader travel distribution ecosystem. This report analyzes the travel opportunity for events and activities in the U.S., and identifies opportunities and challenges for travel suppliers, distributors and technology providers.
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Report | Published: February 2011
Free For: European and Global Subscribers

Online Traffic and Conversion Report Second Edition

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US $1,095 €864

While suppliers and online travel agencies generate the core of Web activity in the travel category today, non-transactional sites like traveler review websites, lead generators and metasearch sites are a significant component of the online travel landscape. PhoCusWright's Online Traffic and Conversion Report analyzes traffic and conversion to identify the key trends that are shaping how and where consumers shop for and purchase travel.
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Report | Published: February 2011
Free For: Global Subscribers