browse publications
Presentation - On the Edge of Optimism: Key U.S. Traveler Insights
This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
[ view more details ]
PhoCusWright's Destination Unknown: How U.S. and European Travelers Decide Where to Go
A study of the destination decision in four key markets: the U.S., France, Germany and the U.K. The report highlights characteristics unique to each market and identifies destination selection trends among U.S. and European travelers. The report explores key motivators, psychographics, information sources, online features, and websites used when choosing a leisure destination.
[ view more details ]
Presentation: Shared Borders, Separate Perspectives: Top Trends in European Consumer Travel
Understanding the dynamics of European traveler behavior is critical for travel companies building brands in the U.K., France and Germany.
[ view more details ]
