Phocuswright Research

Found 6 matching products (showing newest first).

Presentation: A Sleeping Giant Awakens - Eastern Europe's Online Travel Market

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US $199 €160

The September 12, 2012 webinar reveals the unique characteristics, challenges and opportunities of Eastern Europe's travel marketplace.
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Presentation | Published: September 2012
Free For: European, Global, and Webinar Subscribers

Mobile Hits the Mainstream: Leisure and Business Traveler Trends

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US $895 €720

Smartphone adoption rates among leisure and business travelers have reached a tipping point, and consumers are tapping into the mobile Internet all the time, wherever they happen to be. From researching destinations to navigating the streets in a foreign country, travelers leverage the mobile Web before, during and after their trips. This report examines how travelers use the mobile Internet to plan, purchase and enhance their travel experiences, and outlines the key factors and trends that characterize this dynamic and increasingly influential channel.
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Report | Published: January 2012
Free For: Global Subscribers

Presentation - On the Edge of Optimism: Key U.S. Traveler Insights

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US $199 €160

This one-hour recorded Phocuswright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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Presentation | Published: July 2011
Free For: Global and Webinar Subscribers

Destination Unknown: How U.S. and European Travelers Decide Where to Go

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US $795 €639

A study of the destination decision in four key markets: the U.S., France, Germany and the U.K. The report highlights characteristics unique to each market and identifies destination selection trends among U.S. and European travelers. The report explores key motivators, psychographics, information sources, online features, and websites used when choosing a leisure destination.
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Report | Published: October 2010
Free For: European and Global Subscribers

Presentation: Shared Borders, Separate Perspectives: Top Trends in European Consumer Travel

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US $199 €160

Understanding the dynamics of European traveler behavior is critical for travel companies building brands in the U.K., France and Germany.
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Presentation | Published: July 2010
Free For: European and Global Subscribers

Cutting Losses, Rebuilding Confidence: Key U.S. Traveler Insights

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US $199 €160

An audio/video recording and presentation deck of the May 26, 2010 Online Event providing an overview of the status of consumer travel in the U.S., and insights into key indicators for the upcoming year.
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Presentation | Published: June 2010
Free For: Global Subscribers