PhoCusWright Research

Found 31 matching products (showing newest first).

Eastern European Spotlight: Russia's Online Market Springs to Life

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US $795 €590

Despite significant economic and political obstacles, travel is a growing, important market in Russia, driven by a middle-class population eager to see more of the country and the world beyond. While growth rates for travel will remain modest for the next several years, the online market will continue to shine. This Spotlight presents findings from PhoCusWright research on the Russian leisure and unmanaged business travel markets, including market sizing and projections, major travel segments, and the key players and dynamics influencing the market.
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Report | Published: June 2014
Free For: European and Global Subscribers

When They Get There: Activities, Attractions, Events and Tours in Europe

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US $1,195 €887

The travel activities opportunity in Europe is much larger than that in the U.S., and variations between individual European markets make the region a distinctly different field of play. When They Get There (and Why They Go): Activities, Attractions, Events and Tours in Europe examines the travel activities segment in five key European markets (France, Germany, Spain, Italy and the U.K.), provides insight into the latest progress in the travel activities ecosystem, and identifies lingering barriers to online and mobile activities growth.
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Report | Published: March 2014
Free For: European and Global Subscribers

Scandinavian Online Travel Overview Ninth Edition

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US $995 €739

Unlike much of Europe, the Scandinavian countries retained high disposable income and a strong labor market in 2012. Travel demand was solid for the year and will remain so through 2015, resulting in steady annual growth for both the online and total markets. Scandinavia continues to lead Europe in online travel penetration, and mobile bookings are catching on quickly. Suppliers will maintain their advantage over online travel agencies in the coming years, partly by rolling out more and better mobile offerings. The Scandinavian Online Travel Overview Ninth Edition provides sizing and analysis of the total and online travel markets in Denmark, Norway and Sweden by segment and channel. Using both historical data and analyst forecasts, the report offers a five-year view of the markets from 2011-2015.
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Report | Published: January 2014
Free For: European and Global Subscribers

U.K. Online Travel Overview Ninth Edition

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US $995 €739

The U.K. has so far proven resilient in the face of Europe's economic unease. Though unusually high unemployment and the threat of other fiscal problems linger, U.K. consumers gained confidence as employment rates - and the summer weather - improved in 2012. Both online and overall travel bookings saw healthy growth for the year, and annual increases will remain steady through 2015. In addition, U.K. travelers - already an extremely tech-savvy group - are quickly adopting mobile as a travel searching and booking platform. While this development doesn't come close to threatening supplier dominance online, it is giving online travel agencies a new edge in hotel sales.
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Report | Published: January 2014
Free For: European and Global Subscribers

French Online Travel Overview Ninth Edition

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US $995 €739

Online travel bookings in France are on a healthy growth tear, though growth will slow in the next few years as the nation's market nears maturity. Rail, airlines and online travel agencies made out especially well in 2012; tour operators continued to flail. Hotel bookings saw a minor increase - and the best-performing properties were confined to Paris and other urban centers, leaving most of the lodging market in a rut. The French Online Travel Overview Ninth Edition provides sizing and analysis for the total and online French travel markets by segment and channel, including mobile. In addition to a historical view, the report offers projections for all segments through 2015 and explores the evolution of market dynamics as travel companies - out of sheer necessity - race to develop multichannel distribution strategies.
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Report | Published: January 2014
Free For: European and Global Subscribers

Italian Online Travel Overview Ninth Edition

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US $995 €739

Although Italy is one of the world's most popular tourist destinations, the country's economy has wreaked havoc on its travel industry. Domestic demand continues to suffer, and no travel segment remains unscathed. On the bright side, Italians have wholeheartedly embraced the advent of mobile devices, and online travel sales reflect this shift. Unsurprisingly, online travel agencies are prospering in this environment. While overall bookings will sag further in the coming year, online sales are set for healthy growth through 2015. The Italian Online Travel Overview Ninth Edition provides sizing and analysis of the total and online Italian travel markets by segment and channel. The report examines the dynamics that have led the country into calamity - and those that will lead it out.
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Report | Published: January 2014
Free For: European and Global Subscribers

Spanish Online Travel Overview Ninth Edition

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US $995 €739

Spain's economy has been mired in recession for over five years. As unemployment hit a new high in 2013, consumer confidence hit a new low - and dragged travel demand down with it. Because Spain is largely an inbound market, segments that rely heavily on foreign visitors - such as hotel and car rental - are withstanding the downturn more deftly than air and rail, which depend more on domestic travelers. Despite stagnation in the overall travel market, online travel bookings are on the rise and will continue their upward trajectory through 2015.
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Report | Published: January 2014
Free For: European and Global Subscribers

German Online Travel Overview Ninth Edition

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US $995 €739

Germany has remained Europe's bright star - and its largest travel market - during the region's fragile and uneven journey to economic recovery. While German travelers still prefer long trips, packaged tours, and offline bookings more than travelers in Europe's other major markets, the country's online bookings are having no trouble making headway. Independent hotels, constrained by fragmentation, are relying on online travel agencies for distribution, while airline and rail sales are making gains directly. Though Germany lags smaller markets in online penetration, the flip side of this phenomenon is that online distribution has plenty of room (and potential) to grow - especially in mobile bookings, which will skyrocket in the next three years.
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Report | Published: January 2014
Free For: European and Global Subscribers

European Online Travel Overview Ninth Edition

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US $2,495 €1853

Despite continuing political and economic uncertainty in the region, Europe's travel market continued its recovery in 2012. While the total value of travel services sold surpassed its prerecession peak, mixed economic conditions have led to uneven performances across the major markets. PhoCusWright's European Online Travel Overview Ninth Edition provides comprehensive analysis, sizing and forecasts for the region's total and online leisure and unmanaged business travel markets. The report examines key segments and channels, with a focus on six major geographical markets: France, Germany, Italy, Scandinavia, Spain and the U.K.
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Report | Published: December 2013
Free For: European and Global Subscribers

European Travel Market: The Whole View

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US $350 €260

While Europe's leisure and corporate travel markets are both gaining ground online, each is propelled by a different force - leisure by consolidation and corporate by technology. This article sizes both markets, highlights their major trends, and explores their booking dynamics.
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Data Point | Published: October 2013
Free For: European and Global Subscribers