PhoCusWright Research

Found 60 matching products (showing newest first).

The Mobile Landscape: A Multi-Region Spotlight

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US $650 €471

Travelers' expectations for mobile continue to rise worldwide, but the specific ways consumers use mobile devices for travel vary by region and market. This article examines the current state of mobile adoption and mobile travel development across three regions – Asia Pacific, Europe and the U.S. – and offers details on device usage, traveler behavior, innovation, and strategies from key travel companies in each region.
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Spotlight | Published: April 2014
Free For: Innovation Subscribers

Mobile Web Applications in Hospitality

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US $350 €254

The rapidly expanding base of mobile devices - smartphones and tablets - is changing consumer behavior across a range of activities, and this has significant implications for the hospitality industry. This Analysis highlights mobile trends in hospitality and compares the features, pros and cons of mobile websites versus native applications (apps) for hotels.
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Analysis | Published: December 2013
Free For: Innovation Subscribers

European Online Travel Overview Ninth Edition

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US $2,495 €1808

Despite continuing political and economic uncertainty in the region, Europe's travel market continued its recovery in 2012. While the total value of travel services sold surpassed its prerecession peak, mixed economic conditions have led to uneven performances across the major markets. PhoCusWright's European Online Travel Overview Ninth Edition provides comprehensive analysis, sizing and forecasts for the region's total and online leisure and unmanaged business travel markets. The report examines key segments and channels, with a focus on six major geographical markets: France, Germany, Italy, Scandinavia, Spain and the U.K.
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Report | Published: December 2013
Free For: European and Global Subscribers

Australia and New Zealand Online Travel Overview Sixth Edition: Suppliers Consolidate - and Lead

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US $695 €504

The past two years gifted the Australian and New Zealand travel markets with quick recovery from the recession and steep currency appreciation against the U.S. dollar. But this financial volatility evened out in 2012, and the maturing ANZ travel market will maintain steady growth through 2015. Australia and New Zealand Online Travel Overview Sixth Edition: Suppliers Consolidate - and Lead sizes the two countries' total and online travel markets and provides analysis and projections through 2015 by segment and channel, including mobile
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Report | Published: November 2013
Free For: Global and Asia Pacific Subscribers

Asia Pacific Online Travel Overview Sixth Edition

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US $1,795 €1301

After gliding unscathed through the global financial crisis, Asia Pacific has become the world's largest regional travel market. In like fashion, China eclipsed Japan in 2012 as the highest-grossing market in the region. Assuming a stable macroeconomic future, APAC will continue its healthy upward trajectory in the next several years – but sudden, unpredictable currency fluctuations hold the potential to change that fate, especially in rapidly growing markets like India and Indonesia. Asia Pacific Online Travel Overview Sixth Edition provides sizing and projections for the region's total and online leisure/unmanaged business travel markets from 2011-2015, including analysis by segment and country market. For the first time, the report also sizes mobile travel in three major markets: China, Japan and India.
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Report | Published: October 2013
Free For: Global and Asia Pacific Subscribers

Payment Unsettled: Cost Opportunity and Disruption in Travel's Complex Payment Landscape

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US $695 €504

Once the traveler's wallet is out, an efficient, effective payment experience - or lack of one - can make the difference between winning and losing a sale. New technology and heightened consumer expectations quickly forced travel companies to deliver better branding, services and communication. Amid the hustle for image, however, the parallel imperative for payment improvements fell to the wayside. Now the industry must face the challenges that lie behind the curtain.
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Report | Published: October 2013
Free For: Global Subscribers

China Report Package (Buy 2 Reports and Save 10%)

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US $1,521 €1102

Purchase PhoCusWright's China Consumer Travel Report (including FREE access to the Oct. 9 webinar) and China Online Travel Overview Sixth Edition together to save 10%.
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Report | Published: October 2013

European Consumer Travel Report Fourth Edition

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US $1,295 €938

After years in the doldrums, the European economy is finally beginning to show signs of recovery. Millions who skipped out on vacations in 2011 and 2012 returned to the traveler pool in 2013, and consumers have a renewed sense of confidence. PhoCusWright's European Consumer Travel Report Fourth Edition provides a close look at traveler behavior across three core European markets – France, Germany and the U.K. – which together represent close to 60% of Europe's total leisure and unmanaged business gross bookings. The study includes a comprehensive range of travel metrics, including leisure travel incidence, trip frequency and duration, travel expenditure, the use of online and offline channels, travel-related engagement via the mobile web and social networks, and more.
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Report | Published: September 2013
Free For: European and Global Subscribers

China Online Travel Overview Sixth Edition

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US $695 €504

China's travel market has reached a new stage of maturity, and now must face the uncertainties that come along with greater development – slower growth, higher expectations from consumers and investors, and the imperative to expand the country's travel infrastructure fast enough to keep up with demand. Still, China remains a major growth market. Online travel options are increasing by the day, and competition among suppliers and intermediaries is hotter than ever. China Online Travel Overview Sixth Edition presents market sizing and projections for the total and online leisure and unmanaged business travel markets in China from 2011-2015.
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Report | Published: August 2013
Free For: Global and Asia Pacific Subscribers

U.S. Skier and Ski Traveler Report

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US $995 €721

Skiers and snowboarders are a unique bunch – passionate about the slopes, excited to share their experiences, and busy planning their next ski adventure the minute the last one ends. They also happen to be a travel marketer's dream demographic: young, tech-savvy, and flush with disposable income that they're happy to spend on complex ski trips. PhoCusWright's U.S. Ski and Ski Traveler Report digs into the details about this crowd, providing valuable insight about their behavior, attitudes, and motivations, including their shopping and buying habits. It also highlights the differences between skiers from various geographical regions, enabling marketers to tailor their strategies to the customers they want to attract.
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Report | Published: July 2013
Free For: Global Subscribers