Phocuswright Research

Found 7 matching products (showing newest first).

U.S. Consumer Travel Report Fifth Edition

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US $1,495 €1196

While the U.S. economy showed clear signs of recovery in 2012, there were enough mixed signals to make vacation decisions difficult for many Americans. Through a longitudinal analysis, Phocuswright's U.S. Consumer Travel Report Fifth Edition examines traveler behavior along each step of the travel planning process - from the media travelers rely on to make destination and product decisions, to the channels they use to book and share their trip experiences. Key metrics include frequency and duration of trips, travel expenditure and travel component purchases, and travel intentions for the coming year.
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Report | Published: April 2013
Free For: Global Subscribers

U.S. Online Travel Traffic Report

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US $995 €796

As travelers hop from site to site cobbling together their perfect trips, their mouse clicks yield important clues to the shifting dynamics of the online travel marketplace. Phocuswright partnered with New York-based Experian Hitwise to identify key trends influencing how consumers plan travel online. Phocuswright's U.S. Online Travel Traffic Report analyzes the most important categories in the travel vertical, revealing traffic patterns for both transactional and nontransactional travel websites and providing a top-level view of visitation and both upstream and downstream traffic.
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Report | Published: December 2012
Free For: Global Subscribers

Presentation: Fright or Flight? Key U.S. Consumer Travel Trends

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US $199 €159

On June 13, Phocuswright presented a special live event that explores the subtle shifts that are impacting the U.S. leisure travel marketplace. Fright or Flight? Key U.S. Consumer Travel Trends examines U.S. traveler behavior and attitudes, and their impact on the leisure travel market.
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Presentation | Published: June 2012
Free For: Global and Webinar Subscribers

U.S. Consumer Travel Report Fourth Edition

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US $1,495 €1196

While total travel gross bookings in 2011 made it back to pre-recession levels, not all consumers felt the glow. Phocuswright's U.S. Consumer Travel Report Fourth Edition features longitudinal analyses of a broad range of travel behaviors -- including general metrics such as trip frequency, components purchased and travel expenditure -- and examines the use of media supporting purchase decisions and bookings. The report also includes an analysis of traveler intentions for the upcoming year.
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Report | Published: May 2012
Free For: Global Subscribers

Travel Innovation and Technology Trends: 2012 and Beyond

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US $500 €400

Heads up, travel companies: 2012's host of technology trends – including new developments in social e-commerce, business intelligence and content fragmentation – will have huge effects on the future of travel distribution.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Online Travel in Canada: Market Size, Consumer Trends & Traffic

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US $199 €159

Travel companies operating in Canada can no longer rely on their 'online strategy' or their 'Canada strategy;' they must have a Canadian online travel strategy. This Online Event delivers market intelligence, consumer insights and key trends that companies need to get ahead in Canada.
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Presentation | Published: June 2010
Free For: Global Subscribers

Online Traffic and Conversion Report: Metasearch, Reviews and Other Nontransactional Categories

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US $495 €396

An overview of two critical online consumer behavior metrics: traffic and conversion, PLUS an in-depth look at how metasearch and planning and reviews sites have an impact on the conversion rates of shoppers who visit them.
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Report | Published: October 2009
Free For: Global Subscribers