Phocuswright Research

Found 138 matching products (showing newest first).

The Role of the GDSs in How Today's Travel Agents Look and Book

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US $450 €362

Global distribution systems (GDSs) represent a major piece of airline transactions and a vast majority of travel agency flight, hotel and car rental transactions. But the travel agency landscape has evolved significantly, and the GDS no longer always takes center stage when agents book. This analysis examines how travel agents research and book travel products, the role of the GDS and how this varies by agency type.
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Analysis | Published: June 2012
Free For: Innovation Subscribers

Ancillary Sales and Dynamic Pricing: Fighting Through the Trough of Disillusionment

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US $350 €282

Ancillary services have proven to be an enormous new source of higher-margin revenue for airlines, and a useful tool for distinguishing their website offerings from intermediary points of sale. Airlines' efforts to unbundle their content took a new direction in 2009, when they began using XML as a basis for data exchange. This analysis focuses on the latest developments in the airline-ancillaries landscape, revealing the current status and outlook for the near future.
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Analysis | Published: June 2012
Free For: Innovation Subscribers

Presentation: Upward and Onward: Phocuswright's Indian Consumer Travel

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US $199 €160

On May 30, 2012, Phocuswright analysts turned their attention to the dynamic Indian travel marketplace and the country's new breed of sophisticated, tech-savvy travelers.
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Presentation | Published: May 2012
Free For: Global, Asia Pacific, and Webinar Subscribers

India Consumer Travel Report

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US $995 €800

Phocuswright's India Consumer Travel Report provides a complete picture of the new Indian traveler: who are they, how they travel, how they shop, and what they want.
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Report | Published: May 2012
Free For: Global and Asia Pacific Subscribers

Presentation: U.S. Corporate Travel Report: Market Sizing and Technology Trends

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US $199 €160

This May 22, 2012 Webinar explores the key developments that are shaping the corporate travel marketplace, along with market sizing and projections through 2013.
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Presentation | Published: May 2012
Free For: Global and Webinar Subscribers

European Tour Operator Business Strategies and Technology Approaches

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US $450 €362

Intensified competitive pressures in a dynamic marketplace, combined with changing consumer behavior, continue to shape European tour operator strategies – especially with regard to technology. This article examines recent travel technology trends driven by the German divisions of major pan-European tour operators.
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Spotlight | Published: May 2012
Free For: European, Global, and Innovation Subscribers

U.S. Corporate Travel Report: Market Sizing and Technology Trends

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US $1,995 €1605

While the corporate travel sector in the U.S. rebounded relatively quickly from the financial downturn and has now recovered to pre-recession levels, the industry is still in the midst of major change, with several fundamental shifts influencing how business travel will be conducted in the future. This report provides a comprehensive view of the state of managed travel in the U.S., along with the key metrics, dynamics and trends that will shape the arena through 2013.
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Report | Published: May 2012
Free For: Global Subscribers

Travel Innovation and Technology Trends: 2012 and Beyond

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US $500 €402

Heads up, travel companies: 2012's host of technology trends – including new developments in social e-commerce, business intelligence and content fragmentation – will have huge effects on the future of travel distribution.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Insights Into Personalization: The Data

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US $350 €282

Delivering relevant content may be the most important thing a supplier can do to convert lookers into bookers – and relevance requires massive amounts of data. This article provides the nitty-gritty on three statistical methods that correlate travel variables, and examines how they work.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Behavioral Targeting: Marketing 101 Meets Web 2.0

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US $450 €362

Personalization is about delivering the right content to the right traveler at the right time, and getting it right requires leveraging company data about the customer – demographics, lifestyle information, travel and spend history, and personal preferences.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers