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Hotel distribution has become a complex ecosystem of moving parts. How a hotelier manages distribution channels plays a critical role in a company's overall success as measured by market share, profitability and, ultimately, competitive advantage.
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Examines industry growth, segment strength, and distribution patterns and analyzes challenges facing the tour operator industry.
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Amid challenges from American Airlines and the availability of cheaper technology, global distribution systems have their work cut out for them. In the first part of this two-part interview, PhoCusWright discusses the future of GDSs with representatives from Amadeus, Travelport and Sabre. Discover what the experts have to say about this drawn out battle.
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This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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This report focuses on how social media influences the major online travel categories, and highlights the implications for travel companies.

The emergence of the social Web has delivered a powerful force in online travel: the traveler. From traveler review websites and blogs to social networks and the ever-expanding social graph, the voice of the traveler is playing a greater role in the travel search-shop-buy process.
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Ownership of the in-destination traveler experience is extremely fragmented, leaving marketers lots of room for opportunity. While approaches to customer acquisition in this space are varied and many, each comes with its own challenges.
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While online travel agency growth is slipping in more mature markets, it is gaining strength in emerging markets. Local OTAs are taking the lead in the latter – but don't count global OTAs out yet, as they are investing heavily in these markets in efforts to catch up.
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Online travel is no longer the domain of wealthy nations with pervasive computer and Internet access. It is universal. Any traveler with a computer, tablet or mobile device can make an online transaction - from just about anywhere. This publication compares total and online leisure/unmanaged business travel gross bookings in the U.S., Europe, Asia Pacific and Latin America.
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Social media and social networks have brought fundamental changes to how people connect and interact with each other, and have become important tools for travelers as they research, shop for and purchase travel. This Analysis examines startups that attempt to leverage new technology and the power of the social Web in the trip inspiration and planning processes.
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The explosive growth of social networks has provided an ideal platform for viral marketing, which enables content to reach ever-increasing numbers of recipients in a self-sustaining fashion. This Analysis examines key attributes of viral video marketing, along with tips and examples both within and outside of the travel industry.
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