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This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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Despite the pervasive fragmentation of the market, group buying has serious potential in European travel. The key for suppliers is appealing to the unique preferences of individual country markets. With economic growth across most of Europe stuttering, Europeans have taken to holidaying within the continent and are taking shorter but more frequent domestic holidays.
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This one-hour recorded PhoCusWright Webinar outlines the top 10 trends impacting the travel industry and sets the stage for the next wave of innovation. Bob Offutt, senior technology analyst and editorial director, Innovation Edition, assesses each opportunity based on what is happening, what needs to happen and who is making it happen via example.
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This Analysis examines how the group buying concept applies to travel, including an overview of major players, key characteristics of the deals, and recommendations for vendors considering using the channel.
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How do travelers feel about airlines and their services? How do intermediaries affect travelers' purchase decisions? Heat From the Middle Seat: The U.S. Consumer Perspective on Air Travel delves into questions like these to provide insight into travelers' relationships with airlines and examine how those relationships affect the leisure air travel landscape.
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Although 2008 and 2009 were among the worst years for U.S. airlines, 2010 is shaping up to be among the best. The 2008 oil price spike, which led to untenable fuel prices for airlines, was followed by a steep economic recession. The result was a dramatic decline in corporate demand for travel and, for airlines, those precious premium customers.
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The cruise industry is experiencing a modest but welcome recovery in 2010 after a brutal 2009. The recession and subsequent collapse of demand forced cruise lines to slash prices, while the H1N1 crisis in Mexico in the first half of the year effectively killed a major destination market and created itinerary chaos in the Caribbean market. But the crisis has abated.
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Like umbrella sales on a rainy day, OTAs do best when inclement conditions dampen the travel marketplace. But despite the countercyclical boost, the OTA segment as a whole skidded off its growth track for the first time in 2009. The decline was inconsistent across companies, however, and share shifts between the major players concentrated the loss to certain brands, while other brands managed to buck the trend.
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Hoteliers' concerns for survival have given way to cautious optimism. Economic recovery for hoteliers is fragile. Hospitality ADR improvement is regionally uneven. And overall ADR increases are stubbornly slow. The hotel business recovery is being dampened by continued value-consciousness from both the business and leisure segments.
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A study of the destination decision in four key markets: the U.S., France, Germany and the U.K. The report highlights characteristics unique to each market and identifies destination selection trends among U.S. and European travelers. The report explores key motivators, psychographics, information sources, online features, and websites used when choosing a leisure destination.
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