Phocuswright Research

Found 56 matching products (showing newest first).

Benelux: One Region, Three Markets

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US $350 €282

The Benelux region – comprising Belgium, the Netherlands and Luxembourg – is frequently viewed as a homogenous geographical area rather than separate countries with unique travel-specific characteristics and trends. This Spotlight examines the online and total travel markets in this small but dynamic region, identifying key similarities and important differences between the individual country markets it includes.
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Spotlight | Published: November 2012
Free For: European and Global Subscribers

European Consumer Travel Report Third Edition

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US $1,495 €1203

Phocuswright's European Consumer Travel Report Third Edition explores consumer travel trends in three major European markets: France, Germany and the U.K. The study outlines year-over-year changes in leisure travel incidence, trip frequency and duration, travel expenditure, international travel and travel product purchases. Analysis provides an in-depth look at the use of online and offline channels during three stages of the travel planning process - destination selection, shopping and booking - and examines travel-related engagement via the mobile web and social networks.
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Report | Published: September 2012
Free For: European and Global Subscribers

Asia Pacific Online Travel Overview Fifth Edition

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US $1,496 €1204

Asia Pacific's bustling economies have enjoyed striking growth in travel demand over the past several years. Airlines and hotels are benefiting from growing business and leisure travel demand, and online travel agencies - both local and global - continue to outperform the overall market. Phocuswright's Asia Pacific Online Travel Overview Fifth Edition provides comprehensive sizing, analysis and forecasting for the region's 13 travel markets, with special emphasis on its five major markets: China, India, Japan, Australia and New Zealand.
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Report | Published: August 2012
Free For: Global and Asia Pacific Subscribers

Eastern Europe Online Travel Overview

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US $995 €801

Eastern Europe's travel market is a sleeping giant just beginning to wake up. The market experienced healthy growth in 2010 and 2011, and while options and demand for travel are improving, cultural barriers and the European debt crisis still hinder development. Phocuswright's Eastern Europe Online Travel Overview sizes the total and online leisure and unmanaged business travel markets in Russia, Ukraine, Poland, Hungary, Estonia, Latvia, Lithuania, Romania, Bulgaria, Greece and the Czech Republic. The report also compares trends across product segments, provides analysis of the primary online booking channels, and highlights the key players influencing the market.
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Report | Published: July 2012
Free For: European and Global Subscribers

China Online Travel Overview Fifth Edition: The Giant Has Awoken

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US $895 €720

China has become a major global market for travel and tourism, and the country's online travel market - while still relatively young - is growing at a torrid pace. Phocuswright's China Online Travel Overview Fifth Edition: The Giant Has Awoken provides comprehensive sizing and analysis of the country's online and total travel markets by segment and channel.
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Report | Published: June 2012
Free For: Global and Asia Pacific Subscribers

Presentation: Fright or Flight? Key U.S. Consumer Travel Trends

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US $199 €160

On June 13, Phocuswright presented a special live event that explores the subtle shifts that are impacting the U.S. leisure travel marketplace. Fright or Flight? Key U.S. Consumer Travel Trends examines U.S. traveler behavior and attitudes, and their impact on the leisure travel market.
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Presentation | Published: June 2012
Free For: Global and Webinar Subscribers

Presentation: Upward and Onward: Phocuswright's Indian Consumer Travel

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US $199 €160

On May 30, 2012, Phocuswright analysts turned their attention to the dynamic Indian travel marketplace and the country's new breed of sophisticated, tech-savvy travelers.
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Presentation | Published: May 2012
Free For: Global, Asia Pacific, and Webinar Subscribers

India Consumer Travel Report

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US $995 €801

Phocuswright's India Consumer Travel Report provides a complete picture of the new Indian traveler: who are they, how they travel, how they shop, and what they want.
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Report | Published: May 2012
Free For: Global and Asia Pacific Subscribers

U.S. Consumer Travel Report Fourth Edition

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US $1,495 €1203

While total travel gross bookings in 2011 made it back to pre-recession levels, not all consumers felt the glow. Phocuswright's U.S. Consumer Travel Report Fourth Edition features longitudinal analyses of a broad range of travel behaviors -- including general metrics such as trip frequency, components purchased and travel expenditure -- and examines the use of media supporting purchase decisions and bookings. The report also includes an analysis of traveler intentions for the upcoming year.
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Report | Published: May 2012
Free For: Global Subscribers

European Tour Operator Business Strategies and Technology Approaches

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US $450 €362

Intensified competitive pressures in a dynamic marketplace, combined with changing consumer behavior, continue to shape European tour operator strategies – especially with regard to technology. This article examines recent travel technology trends driven by the German divisions of major pan-European tour operators.
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Spotlight | Published: May 2012
Free For: European, Global, and Innovation Subscribers