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PhoCusWright's Traveler Technology Survey 2011
Social networks and the mobile Internet have begun to exert a strong influence on how consumers plan, purchase and experience their leisure travel. PhoCusWright's Traveler Technology Survey 2011 delivers the insights needed to stay on top of these dynamic travel technology trends.
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PhoCusWright's U.S. Online Travel Overview Eleventh Edition
PhoCusWright has followed the evolution of online travel purchasing from its inception. PhoCusWright's U.S. Online Travel Overview Eleventh Edition is the industry standard for sizing and forecasting, providing deep, actionable insights into the U.S. travel market.
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Presentation: Asia Pacific Online Travel Traffic Jam!
Asia Pacific Online Travel Traffic Jam! presents an overview of Web traffic and online travel shopping trends in three distinct markets - Australia, China and India.
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PhoCusWright's European Consumer Travel Report Second Edition
Understanding the similarities and differences among travelers in France, Germany and the U.K. is essential for travel companies building brands in these distinct markets. Gain the consumer insight you need to thrive in Europe's competitive travel marketplace with this report.
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Social Media ROI: Fact or Fiction?
Why do some travel companies experience great success with social media campaigns, while others flounder? And how do you measure success? This article examines what it takes to realize - and measure - a return on investment in the social media sphere.
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Trends in Hotel Distribution
Hotel distribution has become a complex ecosystem of moving parts. How a hotelier manages distribution channels plays a critical role in a company's overall success as measured by market share, profitability and, ultimately, competitive advantage.
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GDSs: Dinosaurs or Keys to the Future? Part 1 and 2
Amid challenges from American Airlines and the availability of cheaper technology, global distribution systems have their work cut out for them. In the first part of this two-part interview, PhoCusWright discusses the future of GDSs with representatives from Amadeus, Travelport and Sabre. Discover what the experts have to say about this drawn out battle.
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Presentation - On the Edge of Optimism: Key U.S. Traveler Insights
This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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PhoCusWright's Social Media in Travel 2011: Traffic, Activity and Sentiment
This report focuses on how social media influences the major online travel categories, and highlights the implications for travel companies.
The emergence of the social Web has delivered a powerful force in online travel: the traveler. From traveler review websites and blogs to social networks and the ever-expanding social graph, the voice of the traveler is playing a greater role in the travel search-shop-buy process.
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Social Media in Travel Planning
Social media and social networks have brought fundamental changes to how people connect and interact with each other, and have become important tools for travelers as they research, shop for and purchase travel. This Analysis examines startups that attempt to leverage new technology and the power of the social Web in the trip inspiration and planning processes.
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