PhoCusWright Research

Asia Pacific is home to the fastest-growing airline market in the world -- a market abuzz with new models and aggressive competition. This report provides sizing and analysis of the region's total and online air markets and offers insight into what their future holds.
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Everyone is suddenly worried about the economy, including us. As recently as our Webinar in May, we argued that the economy had perhaps four months of bullish runway left before concerns about the presidential election and the many fiscal decisions that must be made after November 6 become more pressing.
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Eastern Europe's travel market is a sleeping giant just beginning to wake up. The market experienced healthy growth in 2010 and 2011, and while options and demand for travel are improving, cultural barriers and the European debt crisis still hinder development. PhoCusWright's Eastern Europe Online Travel Overview sizes the total and online leisure and unmanaged business travel markets in Russia, Ukraine, Poland, Hungary, Estonia, Latvia, Lithuania, Romania, Bulgaria, Greece and the Czech Republic. The report also compares trends across product segments, provides analysis of the primary online booking channels, and highlights the key players influencing the market.
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China is home to one of the world's fastest growing airline markets. Yet this heaving market remains largely closed to companies that provide distribution technology to airlines around the world, due to regulations that give monopoly control to TravelSky, the state-controlled enterprise. This Analysis looks at the current state of airline distribution and supporting technology in China, with a focus on the likelihood and potential implications of changes to the regulatory environment.
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General search engines like Google have become so ubiquitous that many users would be lost without them. In the travel category, top brands compete fiercely for general search traffic, despite their well-established names and websites. This report examines the role of general search engines in the travel planning process, and includes an overview of travelers' search engine usage by brand, motives for using search, travel products searched for and more.
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Despite rising oil prices and airfares, aggregate gross bookings of the three public U.S. OTAs – Expedia, Orbitz and Priceline – made notable increases in 1Q12. However, near-term headwinds lie in wait.
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Global distribution systems (GDSs) represent a major piece of airline transactions and a vast majority of travel agency flight, hotel and car rental transactions. But the travel agency landscape has evolved significantly, and the GDS no longer always takes center stage when agents book. This analysis examines how travel agents research and book travel products, the role of the GDS and how this varies by agency type.
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China has become a major global market for travel and tourism, and the country's online travel market - while still relatively young - is growing at a torrid pace. PhoCusWright's China Online Travel Overview Fifth Edition: The Giant Has Awoken provides comprehensive sizing and analysis of the country's online and total travel markets by segment and channel.
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On June 13, PhoCusWright presented a special live event that explores the subtle shifts that are impacting the U.S. leisure travel marketplace. Fright or Flight? Key U.S. Consumer Travel Trends examines U.S. traveler behavior and attitudes, and their impact on the leisure travel market.
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Ancillary services have proven to be an enormous new source of higher-margin revenue for airlines, and a useful tool for distinguishing their website offerings from intermediary points of sale. Airlines' efforts to unbundle their content took a new direction in 2009, when they began using XML as a basis for data exchange. This analysis focuses on the latest developments in the airline-ancillaries landscape, revealing the current status and outlook for the near future.
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