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Data, analysis and insight into the French travel industry, with projections of future performance trends through 2013. The report covers French market dynamics, and contains detailed information on individual segments such as air, hotel, car rental, rail, tour operators and online travel agencies.
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Data, analysis and insight into the Italian travel industry, with projections of future performance trends through 2013. The report covers Italian market dynamics, and contains detailed information on individual segments such as air, hotel, car rental, rail, tour operators and online travel agencies.
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A detailed overview of the European travel market with market sizing and growth forecasts through 2013, this report focuses on the European online leisure/unmanaged business travel marketplace. It also includes an in-depth analysis of six individual markets: France, Germany, the U.K., Italy, Spain and Scandinavia.
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This event recording unravels the remarkable complexity and rapid evolution of the European vacation rental marketplace, and provides fresh insight and analysis to help travel companies understand and leverage this extraordinary opportunity.
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Market fragmentation, disparate Internet penetration, and cultural and linguistic diversity are fundamental characteristics of Europe's hospitality landscape. This Spotlight focuses on demand management issues and solutions in the European hospitality market. The article highlights key differences between hospitality demand management in Europe versus the U.S., and outlines some of the unique challenges and opportunities that characterize demand management in Europe.
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Consumers take into account a broad range of factors when deciding where to spend their hard-earned leisure travel time. This report delivers in-depth analysis of the destination selection process, highlighting the key motivators, information sources, online features and websites used in destination selection. Armed with these insights, destination marketers and other travel companies are better positioned to reach and influence consumers, as they explore the world of travel possibilities.
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Unified but Unique: Trends in European Consumer Travel presents an overview of the status of consumer travel in three distinct markets - France, Germany and the U.K. As consumer confidence regained its footing in 2011, the European travel industry progressed toward recovery. But the response was not uniform across markets - consumers in France, Germany and the U.K. varied considerably in behavior and intention.
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Gain an in-depth look at the vacation rental market across seven key countries in Europe: Denmark, France, Germany, Italy, the Netherlands, Spain and the U.K. This report presents a comprehensive view of the current vacation rental landscape in Europe and identifies key trends that will continue to shape this dynamic category.
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Understanding the similarities and differences among travelers in France, Germany and the U.K. is essential for travel companies building brands in these distinct markets. Gain the consumer insight you need to thrive in Europe's competitive travel marketplace with this report.
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Despite the pervasive fragmentation of the market, group buying has serious potential in European travel. The key for suppliers is appealing to the unique preferences of individual country markets. With economic growth across most of Europe stuttering, Europeans have taken to holidaying within the continent and are taking shorter but more frequent domestic holidays.
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