PhoCusWright Research

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Travel Innovation and Technology Trends: 2014 and Beyond

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US $500 €386

In 2014, travel companies hold the power to introduce the next generation of technology-based services. Big data, new distribution channels, social media, and a focus on customer service are redefining travel. Despite the excitement of so many possible directions, companies will ensure their future in the travel marketplace by addressing technology needs wisely - not just boldly adopting The Next Big Thing.
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Spotlight | Published: May 2014
Free For: Innovation Subscribers

Traveler Reviews and Social Media in China

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US $795 €613

China's vibrant social media environment has quickly become a crucial part of travel shopping. As travelers increasingly share their experiences, and shoppers turn for advice to those who have gone before them, user reviews play a big role in the purchase decision. This report examines the role and impact of traveler review content on China's online travel ecosystem, including the volume and sentiment of reviews, as well as key metrics used to gauge social travel performance.
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Report | Published: May 2014
Free For: Global and Asia Pacific Subscribers

Travel Innovation: The State of Startups 2005-2013

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US $795 €613

Travel, tourism and hospitality has a history of attracting entrepreneurs inspired by the industry's complexities and eager to bring innovation to the world's largest industry. This Analysis tracks the global travel startup landscape from 2005 to 2013, examining more than 700 startups founded during this period. The article discusses startup developments and funding by region, with additional analysis on both vertical and horizontal focus.
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Spotlight | Published: May 2014
Free For: Innovation Subscribers

NDC Update: A Radical Change to Travel Distribution?

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US $350 €270

IATA's New Distribution Capability (NDC) has significant implications for travel distribution, which could profoundly affect airlines, global distribution systems (GDSs), travel management companies (TMCs) and online travel agencies (OTAs). While a key objective of NDC is to give airlines greater control over pricing and ancillary services, its potential impact on travelers and other stakeholders remains unclear. This Spotlight provides an update on NDC progress to date, highlighting the successes, challenges and the ongoing controversy.
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Spotlight | Published: May 2014
Free For: Innovation Subscribers

U.S. Consumer Travel Report Sixth Edition

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US $1,495 €1153

In the past three years, U.S. consumer travel has had trouble catching up with the nation's overall economic recovery. But after a long, stressful period of watching every dollar and forgoing vacation, travelers took off in 2013, finally treating themselves to the rest and relaxation they'd been craving - and providing the travel industry with a sorely needed boost. PhoCusWright's U.S. Consumer Travel Report Sixth Edition is designed to help travel companies make the most of the bright years on the horizon by offering longitudinal analysis of consumer leisure travel behavior, consumption of major travel products, and the trip planning process.
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Report | Published: May 2014
Free For: Global Subscribers

Innovation In Destination Marketing: Emerging Trends, Enabling Technologies

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US $350 €270

Destination marketers play a unique role in the travel, tourism and hospitality industry, and are critical in promoting the destination and generating demand for travel suppliers as well as intermediaries. Increasingly, attracting and engaging visitors requires the ability to understand and leverage consumer technologies. This Analysis highlights the trends most relevant to destination marketing organizations (DMOs), identifying the enabling technologies and providing examples of innovative destination marketing strategies.
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Analysis | Published: April 2014
Free For: Innovation Subscribers

The Open Booking Effect and Its Impact on Corporate Travel

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US $350 €270

Managed travel 2.0 - or open booking - allows corporate travelers to book through any channel as long as they meet certain budget and policy criteria. This analysis examines its pros and cons and discusses the options for bringing out-of-channel bookings into a managed program.
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Analysis | Published: April 2014
Free For: Innovation Subscribers

State of Startups: Asia 2005 - 2013

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US $300 €231

As Asian travel markets hurtle into online maturity, innovative startups play a growing role in the region. Investment dollars increasingly chase some of the world's fastest growing online travel markets in APAC. This analysis assesses the current travel startup landscape across Asia – where entrepreneurs are focusing their attention, where investment dollars are flowing, and what industry segments are capturing the attention of entrepreneurs and investors alike.
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Spotlight | Published: April 2014
Free For: Global and Asia Pacific Subscribers

Door-to-Door Travel and Multimodal Search: Finding and Booking a Complete Trip

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US $350 €270

As many travelers know - especially frequent business travelers - air, hotel and car rarely encompass the whole trip. Transportation to and from the airport, for example, can be costly and confusing, especially for complex trips to unfamiliar destinations. Enter multimodal search engines: where travelers can compare and combine air travel with rail, ferry and public transport, all within a single search, and know exactly how they'll get from point A to point B.
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Analysis | Published: April 2014
Free For: Innovation Subscribers

The Mobile Travel Landscape: A Multi-Region Spotlight

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US $650 €501

Travelers' expectations for mobile continue to rise worldwide, but the specific ways consumers use mobile devices for travel vary by region and market. This article examines the current state of mobile adoption and mobile travel development across three regions – Asia Pacific, Europe and the U.S. – and offers details on device usage, traveler behavior, innovation, and strategies from key travel companies in each region.
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Spotlight | Published: April 2014
Free For: Innovation Subscribers