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Complex Event Processing and Dynamic Case Management

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US $250 €194

Emerging technologies such as Complex Event Processing (CEP) and Dynamic Case Management (DCM) are creating significant opportunities for companies to improve internal business management, enhance customer support and business intelligence, and streamline decision-making. This Analysis explores CEP and DCM, with a focus on specific business scenarios and a wide range of potential applications for the travel industry.
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Analysis | Published: October 2011
Free For: Innovation Subscribers

Social Media ROI: Fact or Fiction?

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US $200 €155

Why do some travel companies experience great success with social media campaigns, while others flounder? And how do you measure success? This article examines what it takes to realize - and measure - a return on investment in the social media sphere.
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Analysis | Published: September 2011
Free For: Innovation Subscribers

GDSs: Dinosaurs or Keys to the Future? Part 1 and 2

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US $500 €387

Amid challenges from American Airlines and the availability of cheaper technology, global distribution systems have their work cut out for them. In the first part of this two-part interview, PhoCusWright discusses the future of GDSs with representatives from Amadeus, Travelport and Sabre. Discover what the experts have to say about this drawn out battle.
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Spotlight | Published: July 2011

Presentation - On the Edge of Optimism: Key U.S. Traveler Insights

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US $199 €154

This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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Presentation | Published: July 2011
Free For: Global and Webinar Subscribers

Presentation - PhoCusWright and the Future of Travel Distribution

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US $199 €154

This one-hour recorded PhoCusWright Webinar outlines the top 10 trends impacting the travel industry and sets the stage for the next wave of innovation. Bob Offutt, senior technology analyst and editorial director, Innovation Edition, assesses each opportunity based on what is happening, what needs to happen and who is making it happen via example.
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Presentation | Published: May 2011
Free For: Innovation and Webinar Subscribers

Travel Innovation and Technology Trends: 2011 and Beyond

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US $250 €194

While still dealing with the effects of the recession, the travel industry is entering a period of recovery - a renaissance that applauds and sustains new ideas, new approaches and new discoveries. PhoCusWright's technology trend predictions for 2011 reflect both this idea-laden environment and a consumer who is more empowered than ever before, equipped with access to unprecedented amounts of information.
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Spotlight | Published: May 2011
Free For: Innovation Subscribers

Viral Video Marketing in Travel

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US $200 €155

The explosive growth of social networks has provided an ideal platform for viral marketing, which enables content to reach ever-increasing numbers of recipients in a self-sustaining fashion. This Analysis examines key attributes of viral video marketing, along with tips and examples both within and outside of the travel industry.
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Analysis | Published: March 2011
Free For: Innovation Subscribers

PhoCusWright's When They Get There (and Why They Go): Activities, Attractions, Events and Tours

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US $995 €770

While U.S. travelers spent nearly $27 billion on travel activities, attractions, events and tours in 2009, these activities have failed to penetrate and participate in the broader travel distribution ecosystem. This report analyzes the travel opportunity for events and activities in the U.S., and identifies opportunities and challenges for travel suppliers, distributors and technology providers.
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Report | Published: February 2011
Free For: European and Global Subscribers

Direct Connect: Will it Happen?

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US $299 €231

Despite the strengths of an intermediated model that supports global travel reservations systems, some suppliers have resisted going through intermediaries, and have taken bold steps to implement a direct connect strategy. This Analysis examines the prospects for the direct connect movement, across major travel categories.
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Analysis | Published: January 2011
Free For: Innovation and Asia Pacific Subscribers

Presentation: Mobile Chaos: Do I Need an App for Every Platform

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US $199 €154

This Online Event reviews some of the current general mobile trends and looks to the near future on mobile's impact on the travel industry.
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Presentation | Published: September 2010
Free For: Innovation Subscribers