Phocuswright Research

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Asia Pacific Online Travel Overview Seventh Edition

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US $1,995 €1625

Asia Pacific's rise in the global travel industry has been fast and furious, bolstered by the sense that anything is possible. Although growth in China, the region's brightest star, will slow a bit over the next several years, expansion in APAC's other markets will remain largely unhindered. Asia Pacific Online Travel Overview Seventh Edition charts the region's growth in 2013 and explores the unique - and rapidly changing - dynamics shaping both individual country markets and that of Asia Pacific as a whole. The report provides comprehensive analysis of the state of travel commerce in Japan, India, China and Australia-New Zealand, including projections through 2016, and offers focused insight into developments in the online travel agency and mobile segments.
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Report | Published: August 2014
Free For: Global and Asia Pacific Subscribers

Turkey Travel Market Overview

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US $350 €285

Turkey, with its prime location at the crossroads of Europe and Asia, is a popular travel destination. Income from tourism already accounts for a sizable chunk of the country's GDP, but the government has ambitious plans for the industry's future. Initiatives in both the public and private sectors will provide fertile soil for travel market growth over the next decade.
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Analysis | Published: August 2014
Free For: European and Global Subscribers

Incumbents, Innovators, Disruptors: Update on Europe's Dynamic OTA Landscape

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US $450 €366

Europe's online travel agency (OTA) landscape took numerous twists and turns in the first half of 2014, including several significant IPOs, formidable partnerships and potentially disruptive new services. These developments will impact online distribution in some of Europe's most important travel markets. This Analysis examines the dynamic European OTA marketplace, with a focus on key players, notable activity and trends, and what to expect in the months and years ahead.
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Data Point | Published: July 2014
Free For: European and Global Subscribers

Parsing Shop and Book: How Airlines, Hotels and OTAs Compete on the Desktop and Mobile Web

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US $995 €810

With a dizzying array of online travel planning and booking options available to today's travelers, the marketplace for travel sellers has grown increasingly competitive. And the rapid rise of mobile devices has made the battle for market share even more complex. Airlines, hotels and online travel agencies are all aggressively seeking a bigger share of the online travel pie. This report identifies key trends in online search and buy behavior for flights and hotels, with insights into channel, platform and loyalty dynamics.
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Report | Published: July 2014
Free For: Global Subscribers

Eastern European Spotlight: Russia's Online Market Springs to Life

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US $795 €647

Despite significant economic and political obstacles, travel is a growing, important market in Russia, driven by a middle-class population eager to see more of the country and the world beyond. While growth rates for travel will remain modest for the next several years, the online market will continue to shine. This Spotlight presents findings from Phocuswright research on the Russian leisure and unmanaged business travel markets, including market sizing and projections, major travel segments, and the key players and dynamics influencing the market.
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Report | Published: June 2014
Free For: European and Global Subscribers

U.S. Consumer Travel Report Sixth Edition

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US $1,495 €1217

In the past three years, U.S. consumer travel has had trouble catching up with the nation's overall economic recovery. But after a long, stressful period of watching every dollar and forgoing vacation, travelers took off in 2013, finally treating themselves to the rest and relaxation they'd been craving - and providing the travel industry with a sorely needed boost. Phocuswright's U.S. Consumer Travel Report Sixth Edition is designed to help travel companies make the most of the bright years on the horizon by offering longitudinal analysis of consumer leisure travel behavior, consumption of major travel products, and the trip planning process.
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Report | Published: May 2014
Free For: Global Subscribers

The Mobile Travel Landscape: A Multi-Region Spotlight

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US $650 €529

Travelers' expectations for mobile continue to rise worldwide, but the specific ways consumers use mobile devices for travel vary by region and market. This article examines the current state of mobile adoption and mobile travel development across three regions – Asia Pacific, Europe and the U.S. – and offers details on device usage, traveler behavior, innovation, and strategies from key travel companies in each region.
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Spotlight | Published: April 2014
Free For: Innovation Subscribers

Scandinavian Online Travel Overview Ninth Edition

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US $995 €810

Unlike much of Europe, the Scandinavian countries retained high disposable income and a strong labor market in 2012. Travel demand was solid for the year and will remain so through 2015, resulting in steady annual growth for both the online and total markets. Scandinavia continues to lead Europe in online travel penetration, and mobile bookings are catching on quickly. Suppliers will maintain their advantage over online travel agencies in the coming years, partly by rolling out more and better mobile offerings. The Scandinavian Online Travel Overview Ninth Edition provides sizing and analysis of the total and online travel markets in Denmark, Norway and Sweden by segment and channel. Using both historical data and analyst forecasts, the report offers a five-year view of the markets from 2011-2015.
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Report | Published: January 2014
Free For: European and Global Subscribers

U.K. Online Travel Overview Ninth Edition

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US $995 €810

The U.K. has so far proven resilient in the face of Europe's economic unease. Though unusually high unemployment and the threat of other fiscal problems linger, U.K. consumers gained confidence as employment rates - and the summer weather - improved in 2012. Both online and overall travel bookings saw healthy growth for the year, and annual increases will remain steady through 2015. In addition, U.K. travelers - already an extremely tech-savvy group - are quickly adopting mobile as a travel searching and booking platform. While this development doesn't come close to threatening supplier dominance online, it is giving online travel agencies a new edge in hotel sales.
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Report | Published: January 2014
Free For: European and Global Subscribers

French Online Travel Overview Ninth Edition

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US $995 €810

Online travel bookings in France are on a healthy growth tear, though growth will slow in the next few years as the nation's market nears maturity. Rail, airlines and online travel agencies made out especially well in 2012; tour operators continued to flail. Hotel bookings saw a minor increase - and the best-performing properties were confined to Paris and other urban centers, leaving most of the lodging market in a rut. The French Online Travel Overview Ninth Edition provides sizing and analysis for the total and online French travel markets by segment and channel, including mobile. In addition to a historical view, the report offers projections for all segments through 2015 and explores the evolution of market dynamics as travel companies - out of sheer necessity - race to develop multichannel distribution strategies.
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Report | Published: January 2014
Free For: European and Global Subscribers