PhoCusWright Research

Found 37 matching products (showing newest first).

European Online Travel Overview Eighth Edition

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US $1,872 €1426

In 2011, Europe's total and online markets continued their recovery from the recession and enjoyed healthy overall growth. Despite this success, however, slowed growth is expected in the next several years as the debt crisis nips at the economy's heels. PhoCusWright's European Online Travel Overview Eighth Edition provides comprehensive analysis, sizing and forecasts of the region's total and online leisure and unmanaged business travel markets, breaking them down by segment and channel and giving special attention to the six major markets: France, Germany, Italy, Scandinavia, Spain and the U.K.
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Report | Published: December 2012
Free For: European and Global Subscribers

U.S. Online Travel Overview Twelfth Edition

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US $1,872 €1426

While the economy - and the travel industry - didn't improve as much in 2012 as everyone hoped, U.S. travelers remain resilient. PhoCusWright's U.S. Online Travel Overview Twelfth Edition hashes out the impact of the current economic uncertainty on the industry and delves into the dynamics of the industry's near future. In addition to market sizing and growth forecasts by travel segment and distribution channel - including mobile - the report tracks the technology trends that will shape the industry through 2014.
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Report | Published: November 2012
Free For: Global Subscribers

The Role of the GDSs in How Today's Travel Agents Look and Book

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US $450 €343

Global distribution systems (GDSs) represent a major piece of airline transactions and a vast majority of travel agency flight, hotel and car rental transactions. But the travel agency landscape has evolved significantly, and the GDS no longer always takes center stage when agents book. This analysis examines how travel agents research and book travel products, the role of the GDS and how this varies by agency type.
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Analysis | Published: June 2012
Free For: Innovation Subscribers

Presentation: Fright or Flight? Key U.S. Consumer Travel Trends

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US $199 €152

On June 13, PhoCusWright presented a special live event that explores the subtle shifts that are impacting the U.S. leisure travel marketplace. Fright or Flight? Key U.S. Consumer Travel Trends examines U.S. traveler behavior and attitudes, and their impact on the leisure travel market.
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Presentation | Published: June 2012
Free For: Global and Webinar Subscribers

U.S. Consumer Travel Report Fourth Edition

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US $1,495 €1139

While total travel gross bookings in 2011 made it back to pre-recession levels, not all consumers felt the glow. PhoCusWright's U.S. Consumer Travel Report Fourth Edition features longitudinal analyses of a broad range of travel behaviors -- including general metrics such as trip frequency, components purchased and travel expenditure -- and examines the use of media supporting purchase decisions and bookings. The report also includes an analysis of traveler intentions for the upcoming year.
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Report | Published: May 2012
Free For: Global Subscribers

India Online Travel Overview Fifth Edition: When Fast is Not Fast Enough

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US $671 €511

Benefiting from fast growth and a populous middle class with an ever-rising disposable income, the Indian travel market, both total and online, will enjoy double-digit gains through 2013. However, slowing growth, rising oil prices and a troubled airline market could soften overall travel and online travel sentiment in the coming years.
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Report | Published: May 2012
Free For: Global and Asia Pacific Subscribers

Travel Innovation and Technology Trends: 2012 and Beyond

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US $500 €381

Heads up, travel companies: 2012's host of technology trends – including new developments in social e-commerce, business intelligence and content fragmentation – will have huge effects on the future of travel distribution.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Presentation: Mobile Hits The Mainstream

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US $199 €152

March 22, 2012 Webinar Recording and Deck With smartphone usage among U.S. travelers surging past the 50% mark, the mobile platform has not only matured, but is now influencing every stage of the travel life cycle. From deciding where to go, to getting real-time directions after they've arrived, travelers are rarely without their mobile devices. The implications and opportunities for travel companies are enormous.
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Presentation | Published: March 2012
Free For: Global, Innovation, and Webinar Subscribers

The Travel Agent Customer: Who Uses Travel Agents, Why They Use Them, and What They Buy

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US $350 €267

Despite the proliferation of online booking in the past 15 years, one third of travel is still booked through traditional travel agents. What continues to attract customers to traditional agencies, and what do these travelers have in common?
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Analysis | Published: February 2012
Free For: Global Subscribers

The Long Tail and the Road to Distribution

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US $350 €267

Despite early predictions about the explosion of the Long Tail in travel, these fragmented markets continue to face significant challenges to growth. In addition to pinpointing these obstacles, this article takes stock of how certain verticals are tackling them and outlines several strategies businesses can use to overcome the difficulties of this tricky but significant marketplace.
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Spotlight | Published: February 2012
Free For: Innovation Subscribers