PhoCusWright Research

Found 110 matching products (showing newest first).

Online Travel Agencies 2Q13 and 1H13: Priceline Closes the Gap at Home, Dominates Overseas

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US $450 €325

Headwinds, changes and new initiatives came from all directions in the second quarter of 2013. But global online travel agencies (OTAs) - Expedia, Orbitz and Priceline - as well as the public OTAs in Asia Pacific (APAC), continue to exhibit strong growth amid a challenging environment.
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Data Point | Published: October 2013
Free For: European, Global, and Asia Pacific Subscribers

Payment Unsettled: Cost Opportunity and Disruption in Travel's Complex Payment Landscape

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US $695 €503

Once the traveler's wallet is out, an efficient, effective payment experience - or lack of one - can make the difference between winning and losing a sale. New technology and heightened consumer expectations quickly forced travel companies to deliver better branding, services and communication. Amid the hustle for image, however, the parallel imperative for payment improvements fell to the wayside. Now the industry must face the challenges that lie behind the curtain.
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Report | Published: October 2013
Free For: Global Subscribers

U.S. Skier and Ski Traveler Report

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US $995 €720

Skiers and snowboarders are a unique bunch – passionate about the slopes, excited to share their experiences, and busy planning their next ski adventure the minute the last one ends. They also happen to be a travel marketer's dream demographic: young, tech-savvy, and flush with disposable income that they're happy to spend on complex ski trips. PhoCusWright's U.S. Ski and Ski Traveler Report digs into the details about this crowd, providing valuable insight about their behavior, attitudes, and motivations, including their shopping and buying habits. It also highlights the differences between skiers from various geographical regions, enabling marketers to tailor their strategies to the customers they want to attract.
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Report | Published: July 2013
Free For: Global Subscribers

Staying Local: A Study of the U.S. Road Traveler

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US $995 €720

Finally, the nitty-gritty on the quintessential American vacation: PhoCusWright's Staying Local: A Study of the U.S. Road Traveler provides a comprehensive view of dynamic trends in the U.S. domestic drive market – including travel incidence, trip frequency and duration, and travel expenditure – and illuminates the travel planning process to find out what makes road travelers tick. What motivates their destination decisions? What divides advance planners from spontaneous ones? Is offering local deals a good deal for travel companies?
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Report | Published: July 2013
Free For: Global Subscribers

Online Travel Agencies 1Q13: Domestic Pressures Persist, While Overseas Growth Holds

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US $350 €253

U.S. online travel agencies started 2013 with a bang – the top three public OTAs achieved considerable collective growth in the first quarter, thanks to healthy demand in overseas markets. Growth at home, however, continues to slow.
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Data Point | Published: July 2013
Free For: European, Global, and Asia Pacific Subscribers

U.S. Vacation Rentals 2009 - 2014: A Market Reinvented

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US $995 €720

Vacation rentals now account for more than one fifth of the U.S. lodging industry, based on room revenue. Rapid advancement is altering the competitive landscape, enabling property management companies to run their rental operations with greater savvy and sophistication, empowering individual homeowners to market and rent their vacation homes directly, and improving the shopping and booking experience. This report represents a comprehensive study of the U.S. vacation rental marketplace, including sizing, key segmentation, challenges, opportunities and trends.
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Report | Published: May 2013
Free For: Global Subscribers

Technology Spend Survey

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US $350 €253

Travel and tourism is one of the largest industries in the world, and technology is what drives travel commerce. PhoCusWright conducted a survey to better understand how travel companies allocate their technology budgets. This Spotlight examines the results of the research, highlighting travel companies' investments in online travel distribution, smartphone and tablet apps, social media, Big Data, security, cloud computing and more.
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Spotlight | Published: May 2013
Free For: Innovation Subscribers

Digital Technologies in Travel: Light at the End of the Funnel?

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US $350 €253

Online tools, technologies and apps have already become integral parts of the travel industry and the typical consumer's decision-making path. But how effective are digital technologies at moving the needle on travel buying behavior, and do they help brands foster deeper relationships with travelers? This Analysis examines the impact of and differences between key digital technologies used in travel, including mobile, location-based services, personalization technology and more.
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Analysis | Published: May 2013
Free For: Innovation Subscribers

U.S. Consumer Travel Report Fifth Edition

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US $1,495 €1081

While the U.S. economy showed clear signs of recovery in 2012, there were enough mixed signals to make vacation decisions difficult for many Americans. Through a longitudinal analysis, PhoCusWright's U.S. Consumer Travel Report Fifth Edition examines traveler behavior along each step of the travel planning process - from the media travelers rely on to make destination and product decisions, to the channels they use to book and share their trip experiences. Key metrics include frequency and duration of trips, travel expenditure and travel component purchases, and travel intentions for the coming year.
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Report | Published: April 2013
Free For: Global Subscribers

Geo-Services: Key Drivers and Technologies

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US $350 €253

Geographic data and maps are critical components of daily life for people and businesses alike. Today, services based on digital maps and geographic data have become embedded in modern culture. This Spotlight explores the evolution and current status of geo-services, including its underlying foundational elements, and examines various businesses that use geo-services to deliver personal services and rich experiences.
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Spotlight | Published: March 2013
Free For: Innovation Subscribers