PhoCusWright Research

Found 159 matching products (showing newest first).

European Vacation Rental Marketplace: 2011-2013

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US $1,695 €1321

Gain an in-depth look at the vacation rental market across seven key countries in Europe: Denmark, France, Germany, Italy, the Netherlands, Spain and the U.K. This report presents a comprehensive view of the current vacation rental landscape in Europe and identifies key trends that will continue to shape this dynamic category.
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Report | Published: October 2011
Free For: European and Global Subscribers

Mobile Marketing: How Are Consumers Reacting?

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US $250 €195

With advances in technology and travelers' widespread adoption of smartphones and other mobile devices, the travel industry has a unique opportunity to use mobile marketing to deliver targeted, personalized offers to consumers. This Analysis examines the key factors that will impact how consumers react to such offers, and how these factors will shape the future direction of mobile marketing in travel.
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Analysis | Published: October 2011
Free For: Innovation Subscribers

Complex Event Processing and Dynamic Case Management

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US $250 €195

Emerging technologies such as Complex Event Processing (CEP) and Dynamic Case Management (DCM) are creating significant opportunities for companies to improve internal business management, enhance customer support and business intelligence, and streamline decision-making. This Analysis explores CEP and DCM, with a focus on specific business scenarios and a wide range of potential applications for the travel industry.
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Analysis | Published: October 2011
Free For: Innovation Subscribers

European Consumer Travel Report Second Edition

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US $1,695 €1321

Understanding the similarities and differences among travelers in France, Germany and the U.K. is essential for travel companies building brands in these distinct markets. Gain the consumer insight you need to thrive in Europe's competitive travel marketplace with this report.
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Report | Published: October 2011
Free For: European and Global Subscribers

Online Travel Agencies 1H11: Domestic Gets Complex as International Dazzles

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US $450 €351

While online travel agencies as a whole did remarkably well in 2Q11, individual performance varied widely. Expedia led the pack for 1H11, while Priceline experienced the most growth.
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Data Point | Published: September 2011
Free For: Global and Asia Pacific Subscribers

Social Media ROI: Fact or Fiction?

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US $200 €156

Why do some travel companies experience great success with social media campaigns, while others flounder? And how do you measure success? This article examines what it takes to realize - and measure - a return on investment in the social media sphere.
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Analysis | Published: September 2011
Free For: Innovation Subscribers

China Online Travel Traffic Report

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US $695 €542

With the world's largest Internet population and the second-largest travel industry in the Asia Pacific (APAC) region, China's online travel bookings will climb to nearly US$8 billion by 2012. This report analyzes Web traffic in China - including volume, cross-visitation, and source/loss patterns - across major travel subcategories, revealing key traffic trends and sector-specific dynamics.
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Report | Published: August 2011
Free For: Global and Asia Pacific Subscribers

GDSs: Dinosaurs or Keys to the Future? Part 1 and 2

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US $500 €390

Amid challenges from American Airlines and the availability of cheaper technology, global distribution systems have their work cut out for them. In the first part of this two-part interview, PhoCusWright discusses the future of GDSs with representatives from Amadeus, Travelport and Sabre. Discover what the experts have to say about this drawn out battle.
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Spotlight | Published: July 2011

Presentation - On the Edge of Optimism: Key U.S. Traveler Insights

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US $199 €155

This one-hour recorded PhoCusWright Webinar explores the behavioral trends, motivations and intentions of U.S. travelers. The package includes the audio recording and presentation deck of the July 13 Webinar. Discover the status of consumer travel in the U.S. and insights into key indicators for the upcoming year.
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Presentation | Published: July 2011
Free For: Global and Webinar Subscribers

Presentation - Latin America's Dynamic Online Travel Marketplace in Portuguese

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US $199 €155

This one-hour recorded PhoCusWright Webinar, presented in Portuguese, explores the region's rapidly evolving online travel market. A lively mix of discussion and data reveals what makes this market so unique, and identifies strategic opportunities and challenges. The package includes the audio recording and presentation deck of the July 6 Portuguese language Webinar. Discover Latin America's rapidly evolving online travel market.
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Presentation | Published: July 2011
Free For: Global and Webinar Subscribers