Phocuswright Research

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India Online Travel Overview Fifth Edition: When Fast is Not Fast Enough

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US $671 €549

Benefiting from fast growth and a populous middle class with an ever-rising disposable income, the Indian travel market, both total and online, will enjoy double-digit gains through 2013. However, slowing growth, rising oil prices and a troubled airline market could soften overall travel and online travel sentiment in the coming years.
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Report | Published: May 2012
Free For: Global and Asia Pacific Subscribers

U.S. Corporate Travel Report: Market Sizing and Technology Trends

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US $1,995 €1631

While the corporate travel sector in the U.S. rebounded relatively quickly from the financial downturn and has now recovered to pre-recession levels, the industry is still in the midst of major change, with several fundamental shifts influencing how business travel will be conducted in the future. This report provides a comprehensive view of the state of managed travel in the U.S., along with the key metrics, dynamics and trends that will shape the arena through 2013.
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Report | Published: May 2012
Free For: Global Subscribers

Presentation: The Once and Future Agent: Phocuswright's Travel Agency Distribution Landscape 2009-2013

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US $199 €163

This recording and deck of Phocuswright's April 25 Webinar explores the traditional agency channel, identifying the key forces that shape agency distribution.
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Presentation | Published: April 2012
Free For: Global and Webinar Subscribers

Travel Innovation and Technology Trends: 2012 and Beyond

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US $500 €409

Heads up, travel companies: 2012's host of technology trends – including new developments in social e-commerce, business intelligence and content fragmentation – will have huge effects on the future of travel distribution.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Behavioral Targeting: Marketing 101 Meets Web 2.0

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US $450 €368

Personalization is about delivering the right content to the right traveler at the right time, and getting it right requires leveraging company data about the customer – demographics, lifestyle information, travel and spend history, and personal preferences.
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Spotlight | Published: April 2012
Free For: Innovation Subscribers

Presentation: Phocuswright's U.S. Business Traveler: Managed, Unmanaged and Rogue

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US $199 €163

Empowered by an increasingly sophisticated assortment of tools at their fingertips, today's business travelers are taking more control over their entire experience. From picking their own favorite suppliers and booking channels, to integrating leisure components into their work trips and leveraging social media, business travelers are demanding more than ever before.
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Presentation | Published: April 2012
Free For: Global and Webinar Subscribers

Online Travel Agencies 4Q and Full Year 2011: Global Growth Remakes the Market

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US $450 €368

Despite the economic difficulties of 4Q11 – rising fuel prices and airfares, a stronger U.S. dollar, and ongoing financial drama in Europe – online travel agencies delivered mostly strong performances, with solid growth in international markets. The outlook for 2012 is exciting but uneven, with OTAs fighting hard for U.S. share and making gains in Europe.
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Data Point | Published: April 2012
Free For: European, Global, and Asia Pacific Subscribers

Presentation: Mobile Hits The Mainstream

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US $199 €163

March 22, 2012 Webinar Recording and Deck With smartphone usage among U.S. travelers surging past the 50% mark, the mobile platform has not only matured, but is now influencing every stage of the travel life cycle. From deciding where to go, to getting real-time directions after they've arrived, travelers are rarely without their mobile devices. The implications and opportunities for travel companies are enormous.
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Presentation | Published: March 2012
Free For: Global, Innovation, and Webinar Subscribers

Travel Agents and Ancillaries: The Game Is On

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US $350 €286

Amid a surge in baggage fees and seat upgrades, cruise line onboard services, and hotel in-room extras, ancillary services in travel clearly have a long future ahead of them. But the role intermediaries will play in their distribution is far from certain.
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Analysis | Published: March 2012
Free For: Global and Innovation Subscribers

The Travel Agent Customer: Who Uses Travel Agents, Why They Use Them, and What They Buy

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US $350 €286

Despite the proliferation of online booking in the past 15 years, one third of travel is still booked through traditional travel agents. What continues to attract customers to traditional agencies, and what do these travelers have in common?
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Analysis | Published: February 2012
Free For: Global Subscribers