PhoCusWright Research

Found 113 matching products (showing newest first).

Hotel Technology: Delivering an Outstanding Customer Experience

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US $250 €190

The options for hoteliers to attract and retain customers using technology-based innovation have never been better. New technologies, evolving business models and heightened competition are providing hoteliers with both the opportunity and the impetus to leverage a variety of innovative products and services. This Analysis provides an overview of some of the unique opportunities available to the lodging industry that can help drive loyalty, fuel word-of-mouth and increase repeat business.
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Analysis | Published: June 2014
Free For: Innovation Subscribers

Online Travel Agencies 1Q14: Travelocity Elevates Expedia, But Priceline Still the Growth Leader

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US $350 €267

Expedia and Priceline continued their battle for the world's top spot among online travel agencies (OTAs) in 1Q14. While Expedia received a significant boost from the addition of its affiliate partner Travelocity in the U.S., Priceline notched segment-leading year-over-year growth, owing to its robust international operations.
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Data Point | Published: May 2014
Free For: European, Global, and Asia Pacific Subscribers

U.S. Consumer Travel Report Sixth Edition

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US $1,495 €1138

In the past three years, U.S. consumer travel has had trouble catching up with the nation's overall economic recovery. But after a long, stressful period of watching every dollar and forgoing vacation, travelers took off in 2013, finally treating themselves to the rest and relaxation they'd been craving - and providing the travel industry with a sorely needed boost. PhoCusWright's U.S. Consumer Travel Report Sixth Edition is designed to help travel companies make the most of the bright years on the horizon by offering longitudinal analysis of consumer leisure travel behavior, consumption of major travel products, and the trip planning process.
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Report | Published: May 2014
Free For: Global Subscribers

The Open Booking Effect and Its Impact on Corporate Travel

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US $350 €267

Managed travel 2.0 - or open booking - allows corporate travelers to book through any channel as long as they meet certain budget and policy criteria. This analysis examines its pros and cons and discusses the options for bringing out-of-channel bookings into a managed program.
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Analysis | Published: April 2014
Free For: Innovation Subscribers

Destination Unknown: How U.S. and European Travelers Decide Where to Go 2013

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US $995 €758

During trip planning, travelers are influenced by a complex interplay of channels, websites and devices. While traditional points of influence, such as brick-and-mortar outlets, still hold sway, online resources far outweigh offline ones - both in influence and number. The challenge for suppliers, then, is to create a trusted brand that stays top of mind and lightens the traveler's load during the selection process. Destination Unknown: How U.S. and European Travelers Decide Where to Go 2013 illuminates the myriad factors involved in leisure travel decision-making and compares the process in four key markets: the U.S., the U.K., Germany and France.
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Report | Published: February 2014
Free For: European and Global Subscribers

Online Travel Review Deception: The Good, the Bad and the Ugly

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US $350 €267

Travelers consider reviews a critical tool when researching and shopping for hotel rooms. But not all reviews are written with honest intent, and deception and review manipulation can take many guises. While humans can't reliably distinguish false reviews from truthful ones, researchers are creating computer programs that can – a welcome development to hoteliers.
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Spotlight | Published: January 2014
Free For: Innovation Subscribers

Traveler Technology Survey 2013

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US $995 €758

Today's travelers are typically within arm's reach of one or more web-enabled devices, whether they are using desktops and laptops at home or work, or mobile technology such as smartphones and tablets on the go. Increasingly, travelers expect their mobile experiences to have the same speed and functionality as the desktop web, and want to use their devices to plan their vacations, navigate busy airports and explore new destinations. PhoCusWright's Traveler Technology Survey 2013 presents a comprehensive view of the devices travelers currently own and use, and general trends in mobile web activity. In addition, the report addresses how travelers use social network platforms like Facebook and Twitter to plan their trips and share their travel experiences.
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Report | Published: January 2014
Free For: Innovation Subscribers

Mobile Web Applications in Hospitality

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US $350 €267

The rapidly expanding base of mobile devices - smartphones and tablets - is changing consumer behavior across a range of activities, and this has significant implications for the hospitality industry. This Analysis highlights mobile trends in hospitality and compares the features, pros and cons of mobile websites versus native applications (apps) for hotels.
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Analysis | Published: December 2013
Free For: Innovation Subscribers

Hotel Revenue Management Publication Package

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US $650 €495

Purchase two hotel revenue management articles together to save.
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Spotlight | Published: December 2013

U.S. Online Travel Overview Report Thirteenth Edition: Hotels & Lodging

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US $1,250 €952

U.S. hotels continued to outshine the industry as a whole in 2012. Increased marketing spend by suppliers and online travel agencies, the availability of vast and appealing content, and high mobile adoption are connecting with eager travelers of all stripes. Demand is up, and so are profits – but distribution decisions have become trickier than ever. U.S. Online Travel Overview Thirteenth Edition: Hotel & Lodging sizes the total and online hotel markets, delves into current and projected channel dynamics, and provides comprehensive analysis and market forecasting through 2015.
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Report | Published: December 2013
Free For: Global Subscribers