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While group bookings represent a sizable portion of airline revenue, most airlines and global distribution systems (GDSs) have neglected to provide automation for these bookings. Instead, travel agents are stuck muddling through the cryptic legacy green-screen commands, which provide little flexibility for dealing with complex group issues.
Table of Contents
The Ideal Group Booking Management System
- Airline/Agency Portal
- Business Rules Management
- Group Revenue Management
- Group Booking
- Inventory Management
- GDS Synchronization
- Merchandising Capability
- Reporting and Analytics
- Agencies Direct to Airlines
- Agencies Book Groups in the GDS
- New Products and new Capabilities